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| 181. Listen Up, Leader! by David Cottrell | |
![]() | list price: $9.95
our price: $9.95 (price subject to change: see help) Asin: 1885228376 Catlog: Book (2000-09-01) Publisher: Performance Systems Co Sales Rank: 82130 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Unique in both content and format, Listen UP, Leader! provides powerful insights into what employees want and need from their managers, supervisors, and team leaders. It pinpoints the behaviors and attributes necessary to be the kind of leader that employees will follow ... to new levels of performance Reviews (5)
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| 182. The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business by Jerry Wind, Colin Crook, Robert Gunther | |
![]() | list price: $24.95
our price: $16.97 (price subject to change: see help) Asin: 0131425021 Catlog: Book (2004-08-15) Publisher: Wharton School Publishing Sales Rank: 7908 US | Canada | United Kingdom | Germany | France | Japan |
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Amazon.com The key questions: How do you know when an old model is worn out? How do you avoid "cognitive lock," filtering out information that conflicts with your model? How do you know a new model will live up to its hype? Many of the answers lie in "Mind R&D"--developing an inventory of new and old models and refining your intuition to fit your current reality. These engaging ideas are detailed with portraits of three impossible thinkers (Oprah Winfrey, Starbucks CEO Howard Schultz and Intel's Andy Grove) and vivid examples (The music industry vs. Napster, a French fry cancer scare, O-rings on the Challenger). Wind and Crook make such a brilliant case for new ways of seeing that readers may wish for more coaching to recognize the obsolete models that keep us from changing our minds. --Barbara Mackoff | |
| 183. Weekend Millionaire Mindset : How Ordinary People Can Achieve Extraordinary Success by MikeSummey, RogerDawson | |
![]() | list price: $18.95
our price: $12.89 (price subject to change: see help) Asin: 0071453350 Catlog: Book (2005-03-31) Publisher: McGraw-Hill Sales Rank: 6765 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Learn the secrets to wealth from "The Weekend Millionaire" In their runaway bestseller The Weekend Millionaire's Secrets to Investing in Real Estate, Mike Summey and Roger Dawson gave readers a blueprint for making a killing in real estate in their spare time. Now Summey and Dawson take readers inside the minds and hearts of super successful entrepreneurs, showing them how to think and act like winners and realize their dreams of financial freedom. In the tradition of Napoleon Hill's hit Think and Grow Rich, The Weekend Millionaire Mindset combines compelling biographical details with powerful, practical lessons. Packed with fascinating anecdotes taken from Summey and Dawson's own lives and the lives of other millionaire entrepreneurs, this book will inspire, energize, and motivate while arming readers with practical advice and guidance on how to: With Mike Summey and Roger Dawson's invaluable advice, readers can overcome their obstacles and find a personal path to wealth for a lifetime. Reviews (3)
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| 184. Quantitative Analysis for Management and Student CD-ROM, Eighth Edition by Barry Render, Ralph M. Stair, Michael E. Hanna | |
![]() | list price: $135.00
our price: $135.00 (price subject to change: see help) Asin: 0130783862 Catlog: Book (2002-06-12) Publisher: Prentice Hall Sales Rank: 124249 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Reviews (3)
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| 185. Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands by Alina Wheeler | |
![]() | list price: $35.00
our price: $22.05 (price subject to change: see help) Asin: 0471213268 Catlog: Book (2003-01-15) Publisher: Wiley Sales Rank: 2867 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description From global corporate mergers through entrepreneurial ventures and nonprofit institutions, twenty-two case studies portray the brand identity process in action. They illustrate a range of challenges and methodologies and represent a select group of branding and multidisciplinary design firms. The scope of material includes history of identity design up to the latest information about online brand identity standards, naming and trademarking, with practical project management resources about decision making, and creating brand briefs. Alina Wheeler specializes in brand identity. She uses her strategic imagination to help build brands, create new identities, and design integrated brand identity programs for Fortune 100 companies, entrepreneurial ventures, cities and foundations. Wheeler works closely with founders, CEO¹s and senior management to insure that their vision and their brand identity are communicated clearly to accelerate the success of their organizations. She has been the principal of several design firms as well as a consultant to some of America¹s largest business consulting groups. She is a former national board member of AIGA and was named an AIGA Fellow in 1998. Hallmark Features Reviews (11)
"Designing Brand Identity" provides the information and processes to empower designers to transition into a more valuable role as consultants on identity and branding, not just the creator of visual symbols and logotypes. It is a look behind the scenes at a process which others capable of addressing have chosen to protect as proprietary information. Thanks, Alina for sharing your wisdom and experience.
What differentiates it from other books on this topic is that Wheeler's book really IS accessible. This comes from the unique way in which it is organized. You can simply flip open the book to any spread and have a specific concept explained, illustrated, and illuminated by relevant quotations. This makes it an excellent reference work -- keep it by your desk to quickly look up any topic. For example, you might be advocating a particular course of action at your company that you just know is the right way to go. You can turn to Wheeler's book to marshall specific evidence and articulate rationales to make your case. In the beginning, she discusses 9 brand identity ideals: vision, meaning, authenticity, differentiation, sustainability, coherence, flexibility, commitment and value. Once you have reviewed each concept you understand how each plays a role in successful brand identities. However, this is not primarily a book of theory. Wheeler breaks down the practical steps involved and outlines each, from the legal process to signage design. Case studies of successful brand identities take up the final portion of the book. My one criticism is that book is not completely in color, as the topic demands. (There is a color insert showing many of the brands from the case studies.) No doubt this was a decision of the publisher! Professionals at agencies or design firms may think they have this material mastered, but this book gives you the distilled essentials that you'll find extremely useful. But the key audience, in my view, should be business students or leaders who seek to better understand that, as Wheeler says, "brand identity is an asset that needs to be managed, nourished, invested in, and leveraged."
This book isn't really about designing brand identity itself, but mostly about materializing brand identity into the visual identity of a company, limiting its whole concept. Furthermore, it is known that mere visual identity doesn't make a brand any stronger, as the title suggests. Anybody with some previous brand identity knowledge in the marketing sense might get a little frustrated, had this person expected deep explanations about the creation of a brand identity plan (for that I would recommend Aaker's work). On the other hand, if you are a designer willing to understand how to develop a visual identity linked to a brand identity, this book could be very useful.
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| 186. Raving Fans : A Revolutionary Approach To Customer Service by Ken Blanchard, Sheldon Bowles | |
![]() | list price: $20.00
our price: $13.60 (price subject to change: see help) Asin: 0688123163 Catlog: Book (1993-05-19) Publisher: William Morrow Sales Rank: 1416 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description This, in a nutshell, is the advice given to a new Area Manager on his first day--in an extraordinary business book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results. Written in the parable style of The One Minute Manager, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature--not just another program of the month. America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace--and turn their customers into raving, spending fans. Reviews (65)
Imagining perfection is a critical first step to improvement, yet most people have never thought about what that could mean. Then testing that perfection with customers (and potential customers) must be done to be sure that there is a valid opportunity, and to be able to understand customers' ideas about achievable perfection. Then attaching the idea of continuous improvement toward that vision is also valuable, and useful. There are plenty of practical tips about how to do each part, which is key to making this book so valuable. One of the reasons that I enjoy writing reviews about books on-line is that I can find a Raving Fans that agrees so much with my own perspective and research. This book will quickly get you past your Psychology of Disbelief, Bureaucracy, Procrastination, Communiation, and Ugly Duckling stalls. Good for Ken Blanchard and Sheldon Bowles . . . and good for you, too!
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| 187. Trend Following: How Great Traders Make Millions in Up or Down Markets by Michael W. Covel | |
![]() | list price: $29.95
our price: $20.37 (price subject to change: see help) Asin: 0131446037 Catlog: Book (2004-04-23) Publisher: Financial Times Prentice Hall Sales Rank: 1284 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description How did trader, John W. Henry, start out as a farmer and end up a billionaire and owner of, first the Florida Marlins and now, the Boston Red Sox? How do traders like Bill Dunn, Ed Seykota and Keith Campbell continually pull profits in the hundreds of millions from both bull and bear markets? The answer is that they are trend followers. Trend following is the only strategy to consistently make money in the markets. Leading expert Michael Covel reveals the underground network of these little-known traders and hedge fund managers who have practiced trend following for years. He pulls back the veil on their strategies by introducing the basic concepts/techniques of trend following such as why the market price contains all the information a trader needs. Covel rigorously reviews and analyzes years of detailed performance data to prove without question that trend following works. He breaks down trend following strategies including how to make volatility work; how to control risk; and how to make successful trading decisions "from the gut." Covel shows why trend following is ideal for individual traders who self-manage their portfolios or for the individual investor searching for a new type of investment advisor. Along the way he debunks an immense amount of mis-information/failed advice from pros that ought to know better. This timely book capitalizes on today's massive move back into the markets and investors' renewed determination to find strategies that really work. The proof is in the results - hard performance data over decades from professional money managers. All the information you need is in one number - why a stock's price tells you all you need to know to trade. Michael W. Covel is President of Trend Following. A researcher of the most successful Trend Following investment managers, he has been consulting on Trend Following to individual traders, hedge funds and banks for nearly ten years. Teaching and sharing unique insights about Trend Following trading and alternative investments has earned Covel respect as a rational and logical voice in uncertain times. He is a frequent guest on national radio talk shows advising listeners on financial decision-making, trading and Trend Following. Reviews (48)
It does not give you the save all formula for trading. It does not provide the secret forumulas on how to make money. They don't exist. It does provide valuable information from existing trend followers who have been using the method for years - decades. Its easy to read and quick to comprehend. Should be on every traders bookcase. Well worth the money.
"Michael Covel's Trend Following is a breakthrough book that captures the essence of what really makes markets tick. Diligently researched and comprehensive in scope, it will replace Market Wizards as the must-read bible for a new generation of traders." "Michael Covel's Trend Following: Essential." "Trend Following by Michael Covel? I'm long this book." "Michael Covel has written the definitive book on trend following. With careful research and clear insight he has captured the essence of the most successful of all trading strategies. Michael knows his subject matter and he writes about it with passion, conviction and enthusiasm. This enjoyable and well written book is destined to become a classic." "Trend Following is an engrossing and educational journey through the principles, pitfalls, players and psychology of aggressive technical trading of the investment markets. Rich in its wisdom and historical study." Nothing fancy. No crazy promises. Just the facts. If you are a gambler, you won't like it.
"What objectivity and the study of philosophy requires is not an 'open mind,' but an active mind-a mind able and eagerly willing to examine ideas, but to examine them critically."
The author's use of baseball is particularly impressive. Linking a hobby to finance took some skill. But trading is a lot like baseball. Aim for the fences and swing hard. Similar to trend following. Look for the biggest and best opportunities to profit - trends. ... Read more | |
| 188. The Team Handbook Third Edition by Barbara J. Streibel, Brian L. Joiner, Peter R. Scholtes, Peter R Scholtes, Barbara J Streibel | |
![]() | list price: $39.00
our price: $33.15 (price subject to change: see help) Asin: 1884731260 Catlog: Book (2003-03-24) Publisher: Joiner/Oriel Inc Sales Rank: 47447 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Reviews (6)
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| 189. Technical Analysis of the Financial Markets: A Comprehensive Guide to Trading Methods and Applications by John J. Murphy | |
![]() | list price: $80.00
our price: $50.40 (price subject to change: see help) Asin: 0735200661 Catlog: Book (1999-01-04) Publisher: Prentice Hall Art Sales Rank: 6685 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description "If one could read only one book on technical analysis, this should be the one." --Knight-Ridder Financial Products and News (on the first edition, Technical Analysis of the Futures Markets, 0-13-898008-X) This outstanding reference has already taught thousands of traders the concepts of technical analysis and their application in the futures and stock markets.Covering the latest developments in computer technology, technical tools, and indicators, the second edition features new material on candlestick charting, intermarket relationships, stocks and stock rotation, plus state-of-the-art examples and figures. From how to read charts to understanding indicators and the crucial role technical analysis plays in investing, readers gain a thorough and accessible overview of the field of technical analysis, with a special emphasis on futures markets.Revised and expanded for the demands of today's financial world, this book is essential reading for anyone interested in tracking and analyzing market behavior. "One way to get started in technical analysis is to read a good book on the subject.One of my favorites is Technical Analysis of the Financial Markets:A Comprehensive Guide to Trading Methods and Applications by John J. Murphy.It's an easy read." Ralph J. Acampora, CMT, Managing Director, Prudential Securities Inc. Reviews (46)
In the past 2 decades, many on Wall Street have come to believe that technical analysis of stock charts is one of those tools. Having worked in the financial services markets since 1987, I do believe that technical analysis can be a helpful tool. And if you are looking for a definitive source of TA, then look no further. Technical Analysis of the Financial Markets by John Murphy covers all the basic aspects of TA: philosophy, chart construction, fundamental vs. technical analysis, trends, major technical pattern recognition, moving averages, oscillators, times cycles, computer trading systems and much more. He also covers different methods of charting, including bar, point and figure and candlestick (be aware that most of the analysis techniques he presents apply to bar charting, not PnF or candlestick). What I like most about the book is that it written clearly, simply and logically. It uses many graphical examples that SHOWS the reader what to look for. It does not rage on about the merits of TA (which many investors feel is complete hooey) but how to apply basic (and sophisticated) TA techniques. I use TA frequently in my business and find that it helps me manage my client's portfolios more effectively, especially when it comes to SELLING a position, whether to lock-in gains or limit losses. If you are a TA convert, or if you have an interest in learning more about it, this book is a useful guide and should be purchased. Today, it remains one of the few investment reference books that I keep in my office.
a bible of technical analysis (if you're a believer). i cannot recommend it highly enough.
As someone who basically introduced intermarket analysis to the broad technical analysis community, John has watched markets move one another since the late 1970s and documented the whys and whatfores and then carefully recorded his thoughts for the benefit of the rest of us. Technical Analysis of the Financial Markets is without a doubt one of the best introductions and general discussions of technical analysis on the market today. It has been recognized by the Market Technicians Association and International Federation of Technical Analysts as such and is required reading for both the Chartered Market Technicians designation from the MTA and the Diploma of International Technical Analysis by IFTA. In fact, their required reading lists are great places to get ideas on which books the professionals are reading! But it is a book that is not only for those new to trading and technical analysis. It is for everyone and anyone dedicated to improving their investment or trading returns by getting the right information direct from the source. It is a book I have read multiple times and will read again this year. It's well-written and an enjoyable read. It is also a book you won't get tired of reading over again and one that you will find a very useful reference. There is very little to complain about except that I wish it was longer. Then again I can't really complain with over 500 pages of great information and charts. Matt Blackman - Technical Writer/Reviewer Email: matt@tradesystemguru.com | |
| 190. The Attractor Factor : 5 Easy Steps for Creating Wealth (or Anything Else) from the Inside Out by JoeVitale | |
![]() | list price: $24.95
our price: $16.47 (price subject to change: see help) Asin: 0471706043 Catlog: Book (2005-03-11) Publisher: John Wiley & Sons Sales Rank: 394 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description "To manifest success in any endeavor, there is always a spiritual componenta part of our success that isn't always obvious to the casual observer. Joe Vitale clearly demonstrates how he has effectively recognized and used this spiritual component with amazing success and how you can easily adapt it to your life as wellall in five easy steps. I can personally attest to this process and its effectiveness." "The Attractor Factor is the missing 'owner's manual' for your mind. By using Dr. Vitale's five simple steps, you can regain control of your beliefs and learn to focus your intentions to create the life you really want." " Anyone reading this book will receive a key, a key they only need to turn, and doors begin opening quietly, mysteriously, magically. A couple of months ago, I wanted a several thousand dollar bump in income. Four days later, on a seemingly unrelated phone call, I was offered a deal that brought me the exact amount I'd requested. These things happen all the time now, thanks to The Attractor Factor." "A radical and wonderful new way to achieve any goal. I can't wait to put it into practice." Reviews (33)
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| 191. Information Systems Management in Practice, Sixth Edition by Barbara C. McNurlin, Ralph H. Sprague | |
![]() | list price: $130.00
our price: $130.00 (price subject to change: see help) Asin: 0131011391 Catlog: Book (2003-07-16) Publisher: Prentice Hall Sales Rank: 26896 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Reviews (12)
Some of the diagrams are simplistic, others are useless. More than half of them are from other sources. The book seems to formulate points of interest (e.g. traditional, evolving, and present-day IT roles) without providing analysis of why and how this affects future trends in IS management. I had to write a review after reading nebulous fluff like, "Being a manufacturer, LifeScan has instituted quality processes." (which successful company doesn't) or "Way back in 1964,..." (not just back, but WAY back). When you do read something of slight interest it is almost always followed by something like, "so says Mr. so-and-so, in this-paper-that-he-wrote." (e.g. pp. 126-127 whenever "Rayport and Sviokla" is mentioned - 4 times in about 1 page of text and in every paragraph - the authors are paraphrasing a point Rayport and Sviokla made) I'm truly amazed this book is this bad after five revisions. The authors seem to have the right information, but they really need to provide their own insights and analysis. And also have my high school english teacher review it to cut the fluff out.
It's a good theory book, let's say!!
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| 192. Personal Finance Update and Workbook Package (3rd Edition) by Arthur J. Keown | |
![]() | list price: $120.00
our price: $120.00 (price subject to change: see help) Asin: 0131191381 Catlog: Book (2004-04-01) Publisher: Prentice Hall Sales Rank: 35453 US | Canada | United Kingdom | Germany | France | Japan |
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| 193. Business Analysis and Valuation : Using Financial Statements, Text and Cases by Krishna G. Palepu, Paul M. Healy, Victor L Bernard | |
![]() | list price: $148.95
our price: $142.95 (price subject to change: see help) Asin: 0324118945 Catlog: Book (2003-07-31) Publisher: South-Western College Pub Sales Rank: 109804 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Reviews (7)
This was one of two textbooks used in a financial statement analysis course I took for my MBA. Most chapters are down-to-earth and as a whole the book is well-written. The other text we used was Penman's "Financial Statement Analysis and Security Valuation" which was also a great resource as far as gaining a basic understanding of the mechanics of financial statements and how to build a valuation model. I contrast the two books because while Penman provides a run-down of several different models analysts can use (and does a good job of arguing for the Residual Income Model of valuation model as being the best), Palepu delves into the implications of companies' choices of accounting methods and provides more insight into what different kinds of businesses should look like in terms of their financial statements. The cases at the end of each chapter add a lot of value to the text because they get students to focus on the specific issues detailed in each chapter. By picking apart different companies' financial statements we learned to use financial statements to assess the success or failure of companies' efforts to carry out their business strategies. I rate it "Good - 4 stars"
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| 194. Business Law, Fifth Edition by Henry R. Cheeseman | |
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our price: $140.00 (price subject to change: see help) Asin: 0131009419 Catlog: Book (2003-02-24) Publisher: Prentice Hall Sales Rank: 86777 US | Canada | United Kingdom | Germany | France | Japan |
| 195. Twilight in the Desert: The Coming Saudi Oil Shock and the World Economy by Matthew R.Simmons | |
![]() | list price: $24.95
our price: $16.47 (price subject to change: see help) Asin: 047173876X Catlog: Book (2005-05-27) Publisher: Wiley Sales Rank: 457 US | Canada | United Kingdom | Germany | France | Japan |
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Book Description "This book is likely to be the most important ever written about oil. The veil of secrecy that has surrounded the world's oil resources must be lifted so the world can plan its future.This magnificently researched book of Matt Simmons may very well have the power to make that happen." "Simmons effectively confronts the complacent notion that there are ample oil reserves in Saudi Arabia. Twilight in the Desert should provoke anyone who believes that the recent increase in oil prices reflects either a speculative bubble or short-term supply constraints. It should provoke elected governments that have been complacent about their public's lack of concern about energy policy. And it will inevitably provoke producers like Saudi Arabia who believe they can maintain the veil of secrecy over their resources base that the world so strongly depends on." "Everyone must understand this thesis, whether you agree or not, since it may change life as we know it." "Matt Simmons has made an important contribution to a better understanding of the complexity of oil field management in Saudi Arabia. His book is a challenge to Middle Eastern oil producers to provide the world with more and better oil field data, which are needed for a better understanding of when existing oil fields may peak. Instead of 'believe me,' he is asking the simple question 'show me' because the timing of oil peaking in the Middle East is essential for energy policy makers around the world. If Simmons proves directionally correct, we are in for a huge and early challenge to find alternative transportation fuels." "Twilight in the Desert provides much-needed transparency to a subject long hidden from public view. While all may not agree with its findings, it is the ensuing debate surely to follow that gives value to the author's efforts." | |
| 196. Accounting : Concepts and Applications (Concepts & Applications) by W. Steve Albrecht, James D. Stice, Earl Kay Stice, Monte Swain | |
![]() | list price: $139.95
our price: $139.95 (price subject to change: see help) Asin: 0324187564 Catlog: Book (2004-02-10) Publisher: South-Western College Pub Sales Rank: 128337 US | Canada | United Kingdom | Germany | France | Japan |
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| 197. Nice Girls Don't Get Rich : 75 Avoidable Mistakes Women Make with Money by Lois P. Frankel | |
![]() | list price: $21.95
our price: $14.93 (price subject to change: see help) Asin: 044657709X Catlog: Book (2005-05-10) Publisher: Warner Business Books Sales Rank: 1750 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Reviews (9)
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| 198. Professional Real Estate Development by Richard B. Peiser | |
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our price: $60.76 (price subject to change: see help) Asin: 0874208947 Catlog: Book (2003-01) Publisher: Urban Land Institute Sales Rank: 17961 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description | |