Amazon.com

Before 1991, most people thought of Denny's as a place to get lots of food--especially breakfast food--for little money. But that year, the restaurant chain became the symbol of continuing racism in America as tale after tale emerged of abominable treatment of black customers. The most famous involved six black Secret Service agents, who were left sitting without food in a Maryland Denny's while their white colleagues--and everyone else in the restaurant--were promptly served.

In truth, the problems with Denny's went far deeper than its contemptuous treatment of minority customers. It was a company that had recently gone through a hostile takeover and was reeling from its crushing debt. Into that morass stepped Jim Adamson, who at the time was heading Burger King. He also had experience turning around a struggling drugstore chain. Equally crucial was his experience as a military kid--he lived around the world and learned to appreciate and get along with people of different cultures. As a basketball player in Washington, D.C., and Hawaii, he'd often been the only white kid on the playground. So, although no white person can really know what it's like to be black in America, he at least knew what it felt like to be different.

All those experiences--business and personal--came into play as he took over at Denny's in 1995. Today the restaurant chain is not only profitable, for two years running it has been named by Fortune magazine as one of the 10 best companies for minorities to work for. Almost a fifth of its supplies are provided by minority contractors, and more than a third of its franchised restaurants are owned by people of color. The Denny's Story is a fascinating read, both for its recounting of financial tactics and the bigger lessons it holds for racially sensitive business practices. --Lou Schuler ... Read more

Reviews (2)

Not by mere spin-doctoring is a 180-degree turnaround made
In the early 1990s, the Denny's Restaurant chain was faced with charges of racial discrimination that severely damaged its image. African-American customers were denied service or asked to prepay before eating. When, in 1994, Denny's settled two class-action lawsuits for US$54 million, a permanent shadow had been cast in its doorway.

Then, CEO Jim Adamson came on board. He kept the doors open and, in time, opened the minds of employees to a new way of doing business. He made inclusiveness and diversity central to the company culture. Now, every employee-from waiters to managers-receives specific training that emphasises respect for differences among people. What it took to turn the company around was hours and hours of hard work; thoughtful, innovative, and proactive programs; the willingness to lead and take risks; and most of all, an absolute commitment to do the right thing. Eventually, Fortune magazine ranked Denny's among the top ten companies for minorities in America.

The Denny's Story is the real-life account of how the company pulled itself out of a public relations nightmare and earned back the trust of its customers. Adamson explains the beliefs and strategies necessary for changing the heart of an organisation in serious distress that can be applied to any business. He provides an honest blueprint for dealing with crisis, arming the reader with the tools needed to alter management thinking, build a strong sense of unity, and keep employees happy in the process. Enlightening and instructive, The Denny's Story is a remarkable example of how teamwork, fairness, and keeping the customer satisfied will protect the good name of your company during any crisis you may face in the future.

Since 1995, Jim Adamson has been the chairman and CEO of Advantica, the parent company of Denny's restaurant. Formerly, he was CEO of Burger King. Robert McNatt is an editor of Business Week and a former reporter for Reuters. Rosemary Bray McNatt is an author who has previously worked as editor for the New York Times Book Review.

Cuts Closer to the Quick Than Mere Spin-Doctoring
In the early 1990s, the Denny's Restaurant chain was faced with charges of racial discrimination that severely damaged its image. African-American customers were denied service or asked to prepay before eating. When, in 1994, Denny's settled two class-action lawsuits for US$54 million, a permanent shadow had been cast in its doorway.

Then, CEO Jim Adamson came on board. He kept the doors open and, in time, opened the minds of employees to a new way of doing business. He made inclusiveness and diversity central to the company culture. Now, every employee-from waiters to managers-receives specific training that emphasises respect for differences among people. What it took to turn the company around was hours and hours of hard work; thoughtful, innovative, and proactive programs; the willingness to lead and take risks; and most of all, an absolute commitment to do the right thing. Eventually, Fortune magazine ranked Denny's among the top ten companies for minorities in America.

The Denny's Story is the real-life account of how the company pulled itself out of a public relations nightmare and earned back the trust of its customers. Adamson explains the beliefs and strategies necessary for changing the heart of an organisation in serious distress that can be applied to any business. He provides an honest blueprint for dealing with crisis, arming the reader with the tools needed to alter management thinking, build a strong sense of unity, and keep employees happy in the process. Enlightening and instructive, The Denny's Story is a remarkable example of how teamwork, fairness, and keeping the customer satisfied will protect the good name of your company during any crisis you may face in the future.

Since 1995, Jim Adamson has been the chairman and CEO of Advantica, the parent company of Denny's restaurant. Formerly, he was CEO of Burger King. Robert McNatt is an editor of Business Week and a former reporter for Reuters. Rosemary Bray McNatt is an author who has previously worked as editor for the New York Times Book Review. ... Read more

Book Description

This is a history of the Krupp family and the Krupp armanments factories, which, fueled by greed and slave labor, supplied Germany's war machine for centuries. ... Read more

Book Description

Western Pipe and Steel was one of many shipyards called upon to "build ships for victory" in the early days of World War II. But unlike other companies that were thrown together to meet the national emergency, Western Pipe and Steel had the experience and know-how to get the job done from the very beginning, the company had built ships during The Great War. With seasoned yard workers, shipbuilding prowess and decades of steelworking success, it knew exactly how to put ships together.

Steel Ships and Iron Pipe is the story of one of San Francisco Bay's pre-eminent shipyards, written in scholarly yet intriguing detail. ... Read more

Book Description

Book Description

The Big Book of Harley-Davidson: Centennial Edition chronicles the rise of a modern legend, from its humble beginnings in a 10-foot by 15-foot shed to its present position, a century later, as one of the world's most successful motorcycle manufacturers. Follow the trail of this American success story as it winds through history, decade by decade, influenced by wars, the economy, and intense competition from domestic and foreign rivals. Illustrated by over 1,000 photographs dating back to the turn of the century, The Big Book of Harley-Davidson provides a revealing account of this American icon. ... Read more

Reviews (2)

Worthy!
Big book for lovers of the big bikes, don't miss "THE SECOND COMING OF AGE" by: Vedrine

A compendium of HD lore and facts.
A photographically rich history of the Motor Company. From the beginnings in 1903 up through the Evolution, this book covers the rich history of HD and the riders that have kept them going through the years ... Read more

Amazon.com

Apple Computer has made for good copy over the years. From its beginnings in the garage owned by Steve Jobs's parents and the launch of the Macintosh to the regimes of John Scully and Gil Amelio, Apple's story is irresistible and has been captured in books such asThe Little Kingdom by Michael Moritz, The Macintosh Way by Guy Kawasaki,Insanely Great by Steven Levy, andApple by Jim Carlton. Now in Infinite Loop, Michael S. Malone offers what may be the best rendition yet of Apple's storied past.

Malone's account begins deep in the heart of Santa Clara Valley and the early lives of Apple's two founders, Jobs and Steve Wozniak. Malone seamlessly interlaces his accounts of the forces that shaped the two Steves--from the nascent electronics industry of the '60s and companies such as Sylvania and Hewlett Packard to Jobs's work at Atari and his repeated, and often deceitful, manipulation of his genius friend, the Woz. From these early beginnings, Malone takes the reader through the life of Apple Computer: its founding and launch of the Apple I, the return of Steve Jobs, the rollout of the iMac. In the end, Malone, a journalist who grew up in Silicon Valley and first covered Apple in 1979, writes that Apple was a company with lots of attitude but one that was bereft of character, and only when that fact was laid bare "did the essential hollowness of the enterprise stand exposed." Infinite Loop is a wonderfully written, even gripping, corporate biography that anyone who has fallen under Apple's spell will enjoy. Recommended. --Harry C. Edwards ... Read more

Reviews (38)

600 pages and I read it twice
Michael S. Malone's Infinite Loop: How The World's Most Insanely Great Computer Company Went Insane is the tale of a company that had it all - and blew it.

In the early days of personal computers, Apple had superior technology and customers that displayed fanatical product loyalty. Its young founders became instant archetypes of the bravado and creativity that made the U.S. high-tech industry the envy of the world. But Jobs and Wozniak achieved too much too early in life, and Apple, it seems, lost its magic.

From the unique vantage point of having grown up with Jobs and Wozniak, and having covered Apple for years as a journalist, Malone manages to tell a fascinating behind-the-scenes story of the world?s most insanely great company.

As a technophile, I very much enjoyed this book. As a Mac addict I couldn?t help wanting to put my hands over my eyes and scream as I read about some of the company?s great blunders.

No review would be complete without also noting that while Malone brings to this account authority and understanding of the big picture, his disgust with Steve Jobs at times oozes from the pages of this book. Still, Infinite Loop is a great read and the most comprehensive account of Apple Computer?s history. I also recommend The Little Kingdom by Michael Moritz (if you can find it).

Infinite Loop - definitely slanted, but comprehensive
As a devout Mac user, I've been interested in reading Infinite Loop since it was released. And boy is it good -- although it's definitely biased, and Malone certainly has an axe to grind with Steve Jobs and Apple.

The book is good for recounting the story of Apple -- from its rise out of Jobs' garage to his sacking, the dark ages of the mid nineties and the company's reemergence with the iMac. Of course, Malone is skeptical about the iMac's success, and tries to pass his book off as an eulogy when it's clear that Apple is currently in the midst of a resurgance.

More than anything, this is a corporate history, and is often mired down with business and technological details that might boggle the mind of the uninitiated. But if you're genuinely interested in Apple, the PC industry, and a fascinating story populated with colorful real-life characters (minus Gil Amelio of course), then you should check this book out.

The story of Apple doesn't get better then this.
What can I say. Great Book!!! I got hooked right from the foreword. The writing is crisp and the author has done a elegant job of balancing the history,technology and, people connected with Apple.The chapters are excellently divided according to the stages the company went through. For eg. the first chapter is called 'ROOTS', then 'SEED', 'SPROUT', 'SAPLING' etc. For me this the best book on Apple or for that matter the best book on the history of any computer company. Bravos to you Mr. Malone.

A library read
Typo laden and factual errors-- and NO citations. (Come on!)

I enjoyed reliving some of the computing history that I grew up in, but one error for example describes the Atari 2600 as their venture into the home computing market (it was simply a cartridge based game machine to my recollection). Malone also seems to want to villify Jobs and portray everyone else as having a tragic flaw as if this was all a giant Greek tradgey. I had to return this book to the library as I became sickened by the arrogance and personalities, backstabbing, and ruthless (anti)corporate politics of the Silicon Valley business world portrayed here.

Of course it could all be true.

Absolutely excellent
I've read a number of books on Apple, Steve Jobs, and the early days of personal computing, but this one stands out as the most complete, compelling, consistent, and fair minded. Michael S. Malone tackles not only the entire history of the Jobs/Wozniak relationship and the history of Apple, but he also provides a lot of background information about the rest of the industry and what it was like in the Valley at various periods in the story. I've heard that 'The Little Kingdom' is considered to be the best Apple book out there, but it's near impossible to find. From my experience, Infinite Loop is definitely the best one and an outstanding history of the entire computer industry as well. ... Read more

Reviews (7)

A Interesting view of the Auto Industry
We've owned four Caravan / Voyagers, so I had a distinct curiosity about the book's subject. The book was interesting when describing the design issues involved with "the vehicle that saved Chrysler/Plymouth/Dodge". The book gives a good feel for the business end of the big bucks car industry, trying to guess what world economy and whim of the American buyer will sell cars five years down the road.
Brock Yates' writing style lends itself better to one page editorial writing or brief commentary within specifications laden car articles. He KNOWS the subject but has a boring style. Overall, though the subject to me was worth finishing the book.
John Row

Fascinating, Well written, Informed
As the owner of a 2000 Dodge Caravan I feel it is a special treat to learn the story of my car's design and creation, from conception to labor and delivery. The book is well written, and the story is told in such a way that it riveted my attention from beginning to end. Mr. Yates is highly qualified having spent an entire career as an automotive journalist, and in my opinion it shows. In cases where I was familiar with the facts being discussed, his story agrees with the facts I was familiar with. This book is top notch in my opinion - 5 stars.

An excellent counterpoint to the Iacocca books....
As you will find out if you read this book, Iacocca was not a car guy - he was a businessman, a "mogul" in the business of cars.

This book provides a counterpoint to the Iacocca books, from a different viewpoint: from within the engineering and production "trenches".

No only does Yates chronicle the development of the third generation minivan; he chronicles with it the transformation of the Chrysler Corporation.

Adequately written, very insightful. Incredible access to what transpired at Chrysler during this time.

Recommended. Especially for minivan owners or prospective buyers.

A frustrating, poor quality read.
Judging by Brock Yates' work as an "Editor at large" for Car and Driver magazine, one would expect witty, to-the-point writing in this book-- especially when one considers that discussing automobiles (more specifically, the gestation and development of a particularly important one) is what he excells at.

However, after trudging through the seemingly endless reworded repetitions of previously mentioned facts, poorly formed sentences, and numerous instances of completely unfactual statements, I was left with a lessened view of the man's talents.

There is a smattering of interesting information here, though, so those with an interest in the automobile industry would do themselves a favor to pick this up and slog through the poor stuff to get to the nuggets.

Yates has spent a lot of his outstanding career bemoaning, justifiably, the lack of quality in various automobiles. His effort in the book, however, makes him seem as a bit of a hypocrite, unfortunately, and my previously high opinion of the man's work has lessened.

I felt used after reading this. Shame on you, Yates.

Interesting book that could've been penned by Rush Limbaugh
I really enjoyed reading this book. An interesting look into the automobile industry, although slightly repetative at times and with some lax editing. Unfortunately, Yates takes pot shots at liberals, Clinton, Gore, etc instead of sticking to the subject. If I want political commentary I'll read P.J. O'Rourke. Also incredible is his dismisal of the problem with Chrysler rear latches as if it's the no-good liberals sticking their nose where it doesn't belong. I really thought it was a very good book when Yates ccould keep his political views to himself and come down off his highhorse. ... Read more

Book Description

GymBIZ takes the reader through every aspect of starting and running a successful gym. This comprehensive manual includes suggested floor plans, sauna options, sample progress charts, business cards and newspaper ads. ... Read more

Reviews (5)

Greatfull informations but there are more!
There are useful informations inside this book! But not all of them! Don't read only this one before opening your own Gym.
Read AND this one too! Good luck in your new bussiness.

waste of time
The book has alot of pretty pictures, but that is about it. The book outlines only a superficial understanding of how to start and operate a gym. I was sorely disappointed and dropped it off to my local goodwill soon after reading it... Dont bother with this book.

A Glorified Magazine, very dissapointing
This "book" is basically a 80-page magazine, with lots of irrelevant pitcures to take up space. There is a lot of general talk about starting a gym, but no statistics of any kind, no surveys, no hard-facts backed up by studies, no examples of business plans, obtaining financing, examples of successful gym cash flow statements, etc. More or less, this is of the quality of a high-school term paper. I was very dissapointed, and I've returned it back to Amazon.

Pump it Up in the King's English!!
A good starter, and one of few books about the gym business. But the book deserves a rewrite in American English. Some of the English spelling and idioms are distracting.

Carries its weight!
Great overview of the many aspects of starting and owning a gym, in easy to understand language. Very informative, and a definite read for those in the beginning processes of opening a health club related business. ... Read more

Book Description

Management buying out companies ... Read more

Reviews (1)

a real-life version of The Goal
This book is a very detailed account of how Harris Semiconductor's Mountaintop plant turned itself around. The book makes numerous references to Goldratt's book "The Goal" and is itself a sort of real-life version of that book. The first three or four chapters detail the history of the plant, having originally been an RCA plant, then bought by GE only to be bought by Harris. During this time, there was much turmoil and low morale. The rest of the book is a detailed account of how things were turned around. Each improvement is detailed in its own chapter.

Be warned, however, that the book deals with a semiconductor manufacturing plant. For those unfamiliar with this subject, the book could be either an interesting introduction to the manufacture of semiconductors or a bit obtuse.

Overall, I thoroughly enjoyed the book. I used to work at a different Harris location and therefore many of the themes ring true. I recommend that interested people check out ganesha.org where more detailed info is available. ... Read more

Amazon.com

John Lusk and Kyle Harrison seemed slightly out of their minds when, unlike their fellow MBAs, they skipped on flashy, lucrative offers from dot-coms to become entrepreneurs. Specifically, to produce and sell a computer mouse designed to look like a golf-club head (a state-of-the-art titanium driver to be exact). "I wanted to feel the pain of starting a company," Lusk writes in this clear and insightful memoir, "to go into debt, have my ego crushed and experience first-hand the thrill of working like a dog for months without a paycheck." Since he also expected to make a million in two years, it's not surprising that all these come to pass. The duo struggle with the fundamentals of making and selling, run-ins with typhoons, shabby off-shore manufacturing, and soon dot-com envy sets in. But when the dot-coms start going belly-up, this little-retail-product-company-that-could shows that the basics of business still apply--a handy lesson for those wondering what happened after the dot-com crash, as well as any would-be entrepreneurs wanting to make a go of it. --Lesley Reed ... Read more

Reviews (91)

True life adventures of two first-time entrepeneurs
About John Lusk & Kyle Harrison, two Wharton MBA graduates who eschewed the siren call of the dot coms to start their own business selling computer mice shaped like the head of a golf club. A real page turner, this book originally started out as a series of e-mail newsletters that the authors wrote to keep their friends and family apprised of how their company was doing. I found the writing style honest and realistic, yet humorous. Must read material for anybody who has ever thought about starting a company, or who worked in the computer industry during the dot-com era and ever thought about joining a startup.

The Unabashed Truth
Ok, so here's the deal. I currently manage about $20MM in retail business for a manufacturer, and have been contemplating whether to pursue an MBA (read Wharton) or start a company. This book provided a pretty no-pretense look at starting a product-based company. In many cases the author's MBA's weren't that valuable (their words, not mine). Ultimately, this book served to help demystify the process of starting a company. While not a "how-to" book, I can say that it has been one of the most beneficial books in providing 1) a realistic view of the start-up process, and 2) a realistic view on the benefit of an MBA in starting a company. My own personal conclusion is that industry experience seems to count for far more than an MBA (assuming, of course, and undergrad in Business Mgmt or business knowledge from experience).

Thanks, guys, for daring to share your victories, setbacks, and experiences with us in a transparent and unpretentious manner. I can't tell you how beneficial this book has been in my own decision to take the plunge.

The twenty bucks invested in this book may be the best start-up investment you can make. By the way, they really do reply if you email them. I received replies from both John & Kyle within a few days of asking for their input. God bless.

An unexpected enjoyable truip
I was in a book store and I was attracted to the title and the cover color. I picked up the book and read the jacket and I was hooked. I hardly ever buy non-technical books -especially non-fiction. But I was hooked after reading the jacket so I bought the book and assiduously read and enjoyed it. Also I am a Wharton alumnus. I also took classes with Len Lodish.

Eric Ericsson

GO GO GO BUY IT-NOW!
Having stumbled accross this book amidst the deluge that is my local book store, i soon realised that i had stumbled accross something very inspirational indeed. As a Business school graduate myself, i was entering this game with a somewhat over-confident approach to business startup! Boy oh boy has this read tought me a thing or three! I don't want to rabble on and on about how good the book is, but i would just like to add one thing. The experiences of John and Kyle (the entrepreneurs) have brought me back down to earth and have re-ignited my creative spark as i am now thinking of ways to avoid getting myself in the dificult situations they often found themselves in . Also of ways i could get in similar positive situations they found themselves in. Oh, just go and buy it, steal it, borrow it from your friend or find a way to get your hands on it-entrepreneurs you will not regret it!

Realistic and informative
An entrepreneur myself, I found this book to be extremely useful and fun to read. I even ran a branding situation of mine by the author as they ask us to and received a response within a week. The information provided was helpful in determining a course of action.

I also got a few other useful ideas and felt connected with their experience.

I'm glad there are such down-to-earth self-made success stories such as John and Kyle. It's a great American story. ... Read more

Book Description

In this compelling, readable narrative, Joe Sherman explores virtually every aspect of the Saturn project, America's biggest and most publicized industrial success of the last decade. Here is the whole story--Saturn's mysterious beginnings inside General Motors in 1982; the site hunt that involved 38 states and ended in Spring Hill, Tennessee; the plant's construction and the transfer of 5,000 UAW members to a historic Southern backwater; and finally the small car's triumph in the marketplace (Consumer Reports and J.D. Powers both dubbed Saturn a made-in-America breakthrough)--all woven together into a candid, panoramic tapestry.

In the Rings of Saturn has a striking immediacy: the reader sees almost first-hand GM's 1991 Annual Meeting at the Grand Ole Opry led by chairman Robert Stempel, as gadfly stockholders turn the event into a parody. We spend a week on the crankshaft machining line under the care of paternal, bearlike teamleader Bob Courtemanche, experiencing Saturn's revolutionary but troubled team structure. We even drive around with Spring Hill's flamboyant, tobacco-spitting mayor George Jones, who tells Sherman that the difference between a "Yankee" and a "damned Yankee" is "a Yankee comes here and goes home; a damned Yankee stays." Dozens of characters, from local farmers, to inspired assembly line workers, to "car smarts and gut feel" engineers, move across these pages. Through these flesh-and-blood portraits, Sherman brings to life a very American story of renewal and growth, of great hope and soured expectations, of greed and lost opportunities. And he reveals as well the downside of the project--that while the car itself is a triumph, the project has failed to provide either the learning laboratory General Motors needed or a model for positive redevelopment rural America yearns for.

In the Rings of Saturn is both the anatomy of a corporate triumph and an incisive commentary on industrial renewal in the United States. And it exposes the high hopes and earthshattering disappointments that occur when big business appears in rural areas. It is a volume that will enlighten business readers, inform the automotive industry, and entertain Saturn car buyers, many of whom will think: "My little car means all this?" ... Read more

Reviews (1)

Wonderful study of a new concept being born
This was a great book. It showed how an old bureaucracy like GM could manage to set up a car company that will change how cars are made and sold into the next century. Good insight into the fighting, working, changing, struggling, and wining that has made Saturn a model for companies that want to cherish their customers and turn them into salesmen for their products. If you wonder how your Saturn got to be so unique this is the book for you. ... Read more

Book Description

This book examines transaction cost economics, the influential theoretical perspective on organizations and industry that was the subject of Oliver Williamson's seminal book,Markets and Hierarchies (1975). Written by leading economists, sociologists, and political scientists, the essays collected here reflect the fruitful intellectual exchange that is occurring across the major social science disciplines. They examine transaction cost economics' general conceptual orientation, its specific theoretical propositions, its applications to policy, and its use in systematic empirical research. The chapters include classic texts, broad review essays, reflective commentaries, and several new contributions to a wide range of topics, including organizations, regulations and law, institutions, strategic management, game theory, entrepreneurship, innovation, finance, and technical information.

The book begins with an overview of theory and research on transaction cost economics, highlighting the specific accomplishments of scholars working within the perspective and emphasizing the enormous influence that transaction cost reasoning exerts on the social sciences. The following section covers conceptual uses for the transaction cost framework and major theoretical or methodological elements within it, such as bounded rationality. While advancing some interesting theoretical propositions, these chapters are in fact more ambitious: each examines a specific field, area, or research program and attempts to fashion a new way of thinking about research questions. In the section on industrial applications, contributors study the application of transaction cost theory to a range of problems in utilities, telecommunications, laser printing, and early international trade. The book closes with four microanalytical chapters that delve into the structures and behaviors of specific aspects of firms and organizations: boards ofdirectors, equity structures, employment models, human resource policies and practices, technology strategies, and innovation events.

Firms, Markets, and Hierarchies collects excellent social science work on transaction cost economics, taking stock of its status, charting its future development, and fostering its renewal and evolution. ... Read more

Book Description

Zenith's "The Quality Goes in Before the Name Goes On" is one of the most recognized, and well earned, corporate mottos in America. Founded by two Navy radiomen in 1919, luck and the infusion of capital from a wealthy adventurer and car salesman started the Zenith Radio Corporation on a journey that would propell it to the top of the United States electronics manufacturing industry. The rise was an interesting one, the cast of high profile. With access to the Zenith corporate archives and their discovery of the long sealed files of one of Zenith's founders, the authors present for the first time the documented story of Zenith radio and company from 1919 through 1935. Professors Cones and Bryant draw on their long experience as radio enthusiasts and writers for both the popular and scholarly press to tell the fascinating story of Zenith's impact on early radio history. They present a wealth of never before published photographs, documents, and information, as well as color portraits of many Zenith radios of the era. Complimenting the story is an illustrated catalog of nearly every Chicago Radio Laboratory and Zenith radio model produced between 1919 and 1935 and a database of valuable information which covers every radio produced by the company, along with a rarity and price guide. ... Read more

Reviews (1)

A great book on early years of Zenith
This book is of real interest to someone interested in tube radios and their beginnings. Has great pictures and copies of sales brochures Just wish the authors would have gone clear through the 1930s. ... Read more

Book Description

A history of the world's most recognized company in photos from the archives of The Coca-Cola Company.Here are nostalgic photos of billboards, signs, bottling trucks, store fronts, soda fountains, bottling plants & more. The years of the depression, World War II, the 50s and the space age are all reflected in this impressive collection. ... Read more

Reviews (1)

Very easy to read and insightful on how Intel works
This book is a very easy to read and insightful description of how products innovate at Intel. The book also conveys accurately the Intel Value and culture that the Intel employees experience everyday at their work. This book is an excellent source of info on how Intel really works ... Read more

Book Description

Jerry's perplexed. He's about to get a five million dollar order, which means a lot to his $22 million company. But he's not happy. Lately, it seems like the more the company sells, the more money it loses.

CONUNDRUM: a complex problem

Infrastructure is the right combination of management, planning and systems that enables top performing companies to execute what they plan.

The conundrum for troubled or average companies is:

"If a company can't execute because of lack of infrastructure, how does a company execute the steps it needs to take in order to develop infrastructure?"

In an entertaining yet thought-provoking style, using a fictional company and its management team as examples, Larry Kendzior provides the answers that Jerry--and thousands of business owners like him--have been searching for. Many search but never find the answer to this key question: How does a company execute what it plans?

"I have applied many of the ideas found in this book in my company. The methods and concepts produce results--as advertised."

Ken VanderVeen
President and CEO
ABS Graphics

Visit our website at www.conundrumonline.com.

Book Description

Ranging from simple model variations to those machines built for specific purposes, this industrial-grade volume chronicles the "other line" of John Deere machinery. A mainstay in heavy industry and construction sites throughout the world, John Deere Industrials begins with coverage of the popular A-series with its yellow paint and the letter "I" added to the model designation that has become the hallmark of these incredible machines. (Delayed from Spring 2002) ... Read more