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| 21. ForeX Trading for Maximum Profit: The Best Kept Secret Off Wall Street by RagheeHorner | |
![]() | list price: $79.95
our price: $50.37 (price subject to change: see help) Asin: 0471710326 Catlog: Book (2004-12-10) Publisher: John Wiley & Sons Sales Rank: 5705 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description
Reviews (20)
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| 22. Options, Futures and Other Derivatives (6th Edition) by John C. Hull | |
![]() | list price: $147.33
our price: $147.33 (price subject to change: see help) Asin: 0131499084 Catlog: Book (2005-06-14) Publisher: Prentice Hall Sales Rank: 31584 US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Designed to bridge the gap between theory and practice, this successful book is regarded as "the bible" in trading rooms throughout the world. The books covers both derivatives markets and risk management, including credit risk and credit derivatives; forward, futures, and swaps; insurance, weather, and energy derivatives; and more. For options traders, options analysts, risk managers, swaps traders, financial engineers, and corporate treasurers. | |
| 23. Modeling Derivatives in C++ (Wiley Finance) by JustinLondon | |
![]() | list price: $95.00
our price: $59.85 (price subject to change: see help) Asin: 0471654647 Catlog: Book (2004-09-17) Publisher: John Wiley & Sons Sales Rank: 7087 US | Canada | United Kingdom | Germany | France | Japan |
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Book Description | |
| 24. Deal Terms - The Finer Points of Venture Capital Deal Structures, Valuations, Term Sheets, Stock Options and Getting Deals Done by Alex Wilmerding, Aspatore Books Staff, Aspatore.com | |
![]() | list price: $49.95
our price: $39.96 (price subject to change: see help) Asin: 1587622084 Catlog: Book (2003-01-01) Publisher: Aspatore Books Sales Rank: 10134 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description According to Graham Anderson, General Partner at Euclid SR Partners, "Deal Terms provides critical, in-depth, first-hand perspective on the crucial terms and factors which influence financing decisions."Clifford Schorer, Entrepreneur in Residence, Columbia Business School remarks, "Deal Terms is an indispensable reference for entrepreneurs and finance professionals." And Andrew McKee, General Partner at Webster Capital notes, "Deal Terms is a really important resource." Reviews (6)
This book showed me numerous issues that I would have definitely overlooked or simply not thought of.
Wilmerding interviews individuals that are representative of players an entrepreneur will encounter in getting his business funded. These real world examples of how business (strategy) items are handled or viewed by third parties are the best part of his book.
Also of particular value is the focus on the preferred and convertible stocks. The in-depth analysis of both the simple and complex types of offerrings brings to light a lot on the topic, and what to watch out for with new laws and regulations regarding these documents. This book is a must read for anyone doing financial deals of any type. Although I have been doing deals for over 20 years, there were a couple of points in particular that I took away from this book that I now use in all the deals I do. We also had one of our portfolio entrepreneurs read it, who took away a lot and now uses this book as their "standard" for the types of deals they do. Want to know what venture capitalists really think about deals and how they structure them? It's in this book.
Disappointed that the author does not address more complicated security structures other than common and straight convertible preferred. Also, I was surprised given the recent publication date that there was not a comparison on how deal terms have changed from the dot-com boom and bust. Certainly not a must have book for my bookshelf. Sahlman's Entrepreneurial Venture is a much better "reference" book and cheaper too. ... Read more | |
| 25. Weekend Millionaire Mindset : How Ordinary People Can Achieve Extraordinary Success by MikeSummey, RogerDawson | |
![]() | list price: $18.95
our price: $12.89 (price subject to change: see help) Asin: 0071453350 Catlog: Book (2005-03-31) Publisher: McGraw-Hill Sales Rank: 6765 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Learn the secrets to wealth from "The Weekend Millionaire" In their runaway bestseller The Weekend Millionaire's Secrets to Investing in Real Estate, Mike Summey and Roger Dawson gave readers a blueprint for making a killing in real estate in their spare time. Now Summey and Dawson take readers inside the minds and hearts of super successful entrepreneurs, showing them how to think and act like winners and realize their dreams of financial freedom. In the tradition of Napoleon Hill's hit Think and Grow Rich, The Weekend Millionaire Mindset combines compelling biographical details with powerful, practical lessons. Packed with fascinating anecdotes taken from Summey and Dawson's own lives and the lives of other millionaire entrepreneurs, this book will inspire, energize, and motivate while arming readers with practical advice and guidance on how to: With Mike Summey and Roger Dawson's invaluable advice, readers can overcome their obstacles and find a personal path to wealth for a lifetime. Reviews (3)
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| 26. Trend Following: How Great Traders Make Millions in Up or Down Markets by Michael W. Covel | |
![]() | list price: $29.95
our price: $20.37 (price subject to change: see help) Asin: 0131446037 Catlog: Book (2004-04-23) Publisher: Financial Times Prentice Hall Sales Rank: 1284 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description How did trader, John W. Henry, start out as a farmer and end up a billionaire and owner of, first the Florida Marlins and now, the Boston Red Sox? How do traders like Bill Dunn, Ed Seykota and Keith Campbell continually pull profits in the hundreds of millions from both bull and bear markets? The answer is that they are trend followers. Trend following is the only strategy to consistently make money in the markets. Leading expert Michael Covel reveals the underground network of these little-known traders and hedge fund managers who have practiced trend following for years. He pulls back the veil on their strategies by introducing the basic concepts/techniques of trend following such as why the market price contains all the information a trader needs. Covel rigorously reviews and analyzes years of detailed performance data to prove without question that trend following works. He breaks down trend following strategies including how to make volatility work; how to control risk; and how to make successful trading decisions "from the gut." Covel shows why trend following is ideal for individual traders who self-manage their portfolios or for the individual investor searching for a new type of investment advisor. Along the way he debunks an immense amount of mis-information/failed advice from pros that ought to know better. This timely book capitalizes on today's massive move back into the markets and investors' renewed determination to find strategies that really work. The proof is in the results - hard performance data over decades from professional money managers. All the information you need is in one number - why a stock's price tells you all you need to know to trade. Michael W. Covel is President of Trend Following. A researcher of the most successful Trend Following investment managers, he has been consulting on Trend Following to individual traders, hedge funds and banks for nearly ten years. Teaching and sharing unique insights about Trend Following trading and alternative investments has earned Covel respect as a rational and logical voice in uncertain times. He is a frequent guest on national radio talk shows advising listeners on financial decision-making, trading and Trend Following. Reviews (48)
It does not give you the save all formula for trading. It does not provide the secret forumulas on how to make money. They don't exist. It does provide valuable information from existing trend followers who have been using the method for years - decades. Its easy to read and quick to comprehend. Should be on every traders bookcase. Well worth the money.
"Michael Covel's Trend Following is a breakthrough book that captures the essence of what really makes markets tick. Diligently researched and comprehensive in scope, it will replace Market Wizards as the must-read bible for a new generation of traders." "Michael Covel's Trend Following: Essential." "Trend Following by Michael Covel? I'm long this book." "Michael Covel has written the definitive book on trend following. With careful research and clear insight he has captured the essence of the most successful of all trading strategies. Michael knows his subject matter and he writes about it with passion, conviction and enthusiasm. This enjoyable and well written book is destined to become a classic." "Trend Following is an engrossing and educational journey through the principles, pitfalls, players and psychology of aggressive technical trading of the investment markets. Rich in its wisdom and historical study." Nothing fancy. No crazy promises. Just the facts. If you are a gambler, you won't like it.
"What objectivity and the study of philosophy requires is not an 'open mind,' but an active mind-a mind able and eagerly willing to examine ideas, but to examine them critically."
The author's use of baseball is particularly impressive. Linking a hobby to finance took some skill. But trading is a lot like baseball. Aim for the fences and swing hard. Similar to trend following. Look for the biggest and best opportunities to profit - trends. ... Read more | |
| 27. Technical Analysis of the Financial Markets: A Comprehensive Guide to Trading Methods and Applications by John J. Murphy | |
![]() | list price: $80.00
our price: $50.40 (price subject to change: see help) Asin: 0735200661 Catlog: Book (1999-01-04) Publisher: Prentice Hall Art Sales Rank: 6685 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description "If one could read only one book on technical analysis, this should be the one." --Knight-Ridder Financial Products and News (on the first edition, Technical Analysis of the Futures Markets, 0-13-898008-X) This outstanding reference has already taught thousands of traders the concepts of technical analysis and their application in the futures and stock markets.Covering the latest developments in computer technology, technical tools, and indicators, the second edition features new material on candlestick charting, intermarket relationships, stocks and stock rotation, plus state-of-the-art examples and figures. From how to read charts to understanding indicators and the crucial role technical analysis plays in investing, readers gain a thorough and accessible overview of the field of technical analysis, with a special emphasis on futures markets.Revised and expanded for the demands of today's financial world, this book is essential reading for anyone interested in tracking and analyzing market behavior. "One way to get started in technical analysis is to read a good book on the subject.One of my favorites is Technical Analysis of the Financial Markets:A Comprehensive Guide to Trading Methods and Applications by John J. Murphy.It's an easy read." Ralph J. Acampora, CMT, Managing Director, Prudential Securities Inc. Reviews (46)
In the past 2 decades, many on Wall Street have come to believe that technical analysis of stock charts is one of those tools. Having worked in the financial services markets since 1987, I do believe that technical analysis can be a helpful tool. And if you are looking for a definitive source of TA, then look no further. Technical Analysis of the Financial Markets by John Murphy covers all the basic aspects of TA: philosophy, chart construction, fundamental vs. technical analysis, trends, major technical pattern recognition, moving averages, oscillators, times cycles, computer trading systems and much more. He also covers different methods of charting, including bar, point and figure and candlestick (be aware that most of the analysis techniques he presents apply to bar charting, not PnF or candlestick). What I like most about the book is that it written clearly, simply and logically. It uses many graphical examples that SHOWS the reader what to look for. It does not rage on about the merits of TA (which many investors feel is complete hooey) but how to apply basic (and sophisticated) TA techniques. I use TA frequently in my business and find that it helps me manage my client's portfolios more effectively, especially when it comes to SELLING a position, whether to lock-in gains or limit losses. If you are a TA convert, or if you have an interest in learning more about it, this book is a useful guide and should be purchased. Today, it remains one of the few investment reference books that I keep in my office.
a bible of technical analysis (if you're a believer). i cannot recommend it highly enough.
As someone who basically introduced intermarket analysis to the broad technical analysis community, John has watched markets move one another since the late 1970s and documented the whys and whatfores and then carefully recorded his thoughts for the benefit of the rest of us. Technical Analysis of the Financial Markets is without a doubt one of the best introductions and general discussions of technical analysis on the market today. It has been recognized by the Market Technicians Association and International Federation of Technical Analysts as such and is required reading for both the Chartered Market Technicians designation from the MTA and the Diploma of International Technical Analysis by IFTA. In fact, their required reading lists are great places to get ideas on which books the professionals are reading! But it is a book that is not only for those new to trading and technical analysis. It is for everyone and anyone dedicated to improving their investment or trading returns by getting the right information direct from the source. It is a book I have read multiple times and will read again this year. It's well-written and an enjoyable read. It is also a book you won't get tired of reading over again and one that you will find a very useful reference. There is very little to complain about except that I wish it was longer. Then again I can't really complain with over 500 pages of great information and charts. Matt Blackman - Technical Writer/Reviewer Email: matt@tradesystemguru.com | |
| 28. Profit by Investing in Real Estate Tax Liens : Earn Safe, Secured, and Fixed Returns Every Time by Larry B. Loftis | |
![]() | list price: $19.95
our price: $13.97 (price subject to change: see help) Asin: 0793195179 Catlog: Book (2004-11-01) Publisher: Dearborn Trade, a Kaplan Professional Company Sales Rank: 5590 US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Selling tax liens or tax deeds (depending on the state) are the two ways that counties across the country bring delinquent property taxes up-to-date.This investment is one of the least publicized and safest ways of investing in real estate, designed to give the investor either a fixedreturn, as in the case of investing in tax liens, or a property for 10 to 50 cents on the dollar, as in the case of a tax deed sale.In most situations, the property is ultimately transferred free of any liens, such as mortgages. Profit by Investing in Real Estate Tax Liens also debunks the common myth that tax delinquent properties are run-down and shows that liens exist on every type of property.Author Larry Loftis, an attorney and active investor, has purchased liens on properties owned by Julius "Dr. J" Erving, Hector "Macho" Camacho (world champion boxer), Chase Manhattan Bank, LaSalle National Bank, and even a building whose major tenant was the local sheriff's department! In this authoritative guide, Loftis helps investors avoid the pitfalls while answering all the key questions they need to consider: For investors eager to get started, Loftis's action plan provides details on the next steps to take, while real-life examples in every chapter bring the concepts down to earth. | |
| 29. Investment Analysis and Portfolio Management by Frank K. Reilly, Keith C. Brown | |
![]() | list price: $138.95
our price: $133.95 (price subject to change: see help) Asin: 0324171730 Catlog: Book (2002-10-18) Publisher: South-Western College Pub Sales Rank: 22732 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Reviews (18)
Credit derivatives and total return swaps are used to round out and diversiry both equity and bond portfolios. Tavakoli has written an excellent book on these products: "Credit Derivatives" (Second Edition). ... Read more | |
| 30. New Trading Systems and Methods (Wiley Trading) by Perry J.Kaufman | |
![]() | list price: $125.00
our price: $78.75 (price subject to change: see help) Asin: 047126847X Catlog: Book (2005-02-25) Publisher: Wiley Sales Rank: 16133 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description For more than two decades, futures traders have turned to the classic Trading Systems and Methods for complete information about the latest, most successful indicators, programs, algorithms, and systems. Perry Kaufman, a leading futures expert highly respected for his years of experience in research and trading, has thoroughly updated this bestselling guide, adding more systems, more methods, and extensive risk analysis to keep this the most comprehensive and instructional book on trading systems today. His detailed, hands-on manual offers a complete analysis, using a systematic approach with in-depth explanations of each technique. This edition also includes a CD-ROM that contains the TradeStation EasyLanguage program, Excel spreadsheets, and Fortran programs that appear in the book. Reviews (1)
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| 31. My Life as a Quant : Reflections on Physics and Finance by EmanuelDerman | |
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our price: $19.77 (price subject to change: see help) Asin: 0471394203 Catlog: Book (2004-09-17) Publisher: Wiley Sales Rank: 1360 US | Canada | United Kingdom | Germany | France | Japan |
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Book Description "Not only a delightful memoir, but one full of information, both about people and their enterprise. I never thought that I would be interested in quantitative financial analysis, but reading this book has been a fascinating education." "This wonderful autobiography takes place in that special time when scientists discovered Wall Street and Wall Street discovered them.It is elegantly written by a gifted observer who was a pioneering member of the new profession of financial engineering, with an evident affection both for finance as a science and for the scientists who practice it.Dermans portrait of how the academics brought their new financial science to the world of business and forever changed it and, especially, his descriptions of the late and extraordinary genius Fischer Black who became his mentor, reveal a surprising humanity where it might be least expected.Who should read this book?Anyone with a serious interest in finance and everyone who simply wants to enjoy a good read." "
a deep and elegant exploration by a thinker who moved from the hardest of all sciences (physics) to the softest of the soft (finance). Derman is a different class of thinker; unlike most financial economists, he bears no physics envy and focuses on exploring the real intuitions behind the mechanisms themselves. In addition to stories and portraits, the book documents, in vivid detail, the methods of knowledge transfer. I know of no other book that bridges the two cultures. Finally, I am happy to discover that Derman has a third career: he is a writer." "The quintessential quarky quant, Emanuel Derman has it all.Physicist, mathematician, philosopher, and poet blend together to produce a narrative that all financial engineers will find worth reading." | |
| 32. Unexpected Returns: Understanding Secular Stock Market Cycles by Ed Easterling | |
![]() | list price: $39.95
our price: $26.37 (price subject to change: see help) Asin: 1879384620 Catlog: Book (2005-03) Publisher: Cypress House Sales Rank: 2412 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Reviews (8)
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| 33. Rich Dad's Guide to Investing: What the Rich Invest in, That the Poor and the Middle Class Do Not! by Robert T. Kiyosaki, Sharon L. Lechter | |
![]() | list price: $19.95
our price: $13.96 (price subject to change: see help) Asin: 0446677469 Catlog: Book (2000-06) Publisher: Warner Business Books Sales Rank: 1174 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Amazon.com The overall message of Rich Dad's Guide to Investing is that this is an abundant world, full of opportunity for the sophisticated investor. However, it sometimes takes a while to find this point. Much of the book is told in dialogues between young Kiyosaki and his rich dad, and these conversations can ramble. There are rewards for the careful reader--for example, in the middle of a section on the basic rules of investing, Kiyosaki's rich dad compares investor education to toilet training: difficult at first but eventually automatic. But getting to these inspired metaphors means wading through a lot of repetitive dialogue. It's a bit ironic that someone who advocates investor discipline should show so little as a writer. But by the end of the book, even the rambling starts to make sense. By the hundredth time you read that the rich don't work for money, and that you don't need money to make money, both concepts start to make sense. It still looks difficult to apply these ideas, but Rich Dad's Guide to Investing certainly makes the case that they'll work for anyone bold and smart enough to practice them. --Lou Schuler Reviews (143)
In his 1st book Rich Dad Poor Dad, Kiyosaki addressed the differences in mindsets between the Rich and the Poor. Then, in his 2nd book Cashflow Quadrant, he spoke on the 4 quadrants from which one can generate income. To be wealthy, Kiyosaki recommended that we learn to generate our incomes from the "B" (Business-owner) and "I" (Investor) quadrant as opposed to the "E" (Employee) and "S" (Self-employed) quadrant. In his 3rd book Rich Dad's Guide to Investing, Kiyosaki tells how he got started in his investment journey, starting with nothing, and in fact at one stage, with a negative net worth. Most of us, having read his first 2 books, would have wondered if we could have embarked on our journey to become financially independent without much resource at hand. In this book, Kiyosaki shows how anyone can get started and how it does not take money to make money. He teaches how time is more important than money; how investing in one's self and getting an education and experience precedes excessive cash; how having a plan is more important than being in a hurry to make money. This is not a book for those who want hot tips and quick fixes. This is a book on mindsets. Kiyosaki plants ideas and provides a road-map. The reader must take the first step and learn to navigate his/her own journey. What I like about this book, is Kiyosaki's concept of being an Ultimate Investor, a "selling-investor". The Ultimate Investor creates deals and businesses that the public hunger for and are willing to pay a premium to acquire a share of. With the internet, it has never been easier to create businesses and deals which one can take public. As in all his other books, Kiyosaki's book is worth reading again and again. I would also recommend that one reads Robert Allen's Multiple Streams of Income in conjunction with Kiyosaki's Rich Dad's Guide to Investing.
I recalled a saying by Will Rogers: "I am not so worried about the return on my investment as I am on the return of my investment." Listening to brokers was causing me to loose money. Rich Dad's Guide to Investing gives you all the keys you need to get to where you want to go. It's not theory, it's how the rich invest. It is how the rich become rich. I also recommend Rich Dad's Prophecy which since it has been written has been 100% accurate. That is a pretty good batting average. I'd count on the rest to be accurate as well. If you are serious about making money investing, read and apply Rich Dad's Guide to Investing and Rich Dad's Prophecy my two favorite Rich Dad books after of course Rich Dad Poor Dad.
While no one has a time machine, we can't correct the past, we can certaintly plan for the future and this great book by Robert Kiyosaki will show you how to do just that---plan for your future and actually make some money investing...and in more than just the stock market too. CAUTION: Brokers won't like this book and in fact will hope you never read this book, but then, you know why they are called brokers don't you? It's because they are usually broker than you are! The massive downsizing of brokers by so many brokerage firms shows just how valuable these guys really are. By the way, I also recommend Rich Dad's Prophecy.
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| 34. Tools and Tactics for the Master DayTrader: Battle-Tested Techniques for Day,Swing, and Position Traders by Oliver Velez, Greg Capra | |
![]() | list price: $55.00
our price: $44.00 (price subject to change: see help) Asin: 0071360530 Catlog: Book (2000-06-29) Publisher: McGraw-Hill Sales Rank: 58724 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Over 30,000 online investors daily flock to pristine.com, the top-rated Website run by day trading legends Oliver Velez and Greg Capra, for up-to-the-minute strategies and market commentaries. In Tools and Tactics for the Master Day Trader, Velez and Capra revisit and completely update over 100 of their daily commentaries from the past four years, with new material explaining what worked, what didn't, and why. This no-nonsense, easy read, meant to be referenced by traders every trading day, covers everything from potent trading strategies to intuitive insights on psychology and discipline. Proving once again that the best teacher is experience, Tools and Tactics for the Master Day Trader will help any trader log on with the technical skills, market knowledge, and confidence they need to capture more winning trades, and reap new profits. Reviews (101)
I became profitable in 1998 and support my family totally from trading income, using many of the tools described in this book. I have tried many of the software "black box" programs out there, been to many seminars (some great ones, some worthless ones), bought many trading books, and it has all led me to where I am now. If I had let an unfavorable review like the ones here steer me away from a fantastic book like this one, I would not be trading today and making a living working for myself half a day and hiking, biking and skiing the other half. So what if they promote their own seminars, web pages, trading room, etc. in the book. Wade Cook and many others use their books as free advertising the same way...nobody is forced to buy the other products. We all have the ability to decide whether or not we will delve further into these products, don't we? To be fair to the other reviewers, they may already be successful traders that don't need the advice in the first half of the book and were only looking for a book that would reveal a system or method to double their income in the next three months. All I can say is that I have been trading for eleven years and the book will probably double my income in the next six months even if I never read the second half. Buy it, read it and decide for yourself.
Their approach is technical, based on a number of reliable chart patterns that identify key short-term shifts in market psychology, those points when a change occurs in the balance between buyers and sellers. Charting techniques, market indicators and timing, and execution skills are detailed in a concise and focused way. But the book excels in discussions about trader psychology, the emotional challenges that must be overcome, and the attitude and discipline a successful trader must have in approaching the markets. For example: "The need or desire for certainty is one of those natural human traits that every aspiring trader must learn to overcome, because certainty is a myth. It does not exist in life, nor does it exist in the market. It is a phantom, a dream that is chased by far too many market players. As traders, we must be capitalists of the unknown. We can never escape the fact that we are forced to act in the face of uncertainty. Those who must know all the facts before they trade will find opportunity forever leaving them behind. Fortune waits for its captor in the shadows of uncertainty. It lies hidden on the path least traveled. The active trader will find that the greatest opportunities will be found where no one else is willing to go. The trader can never be certain that the trade just taken will work. The trader can properly assess the odds and devise an intelligent strategy in an attempt to exploit those odds. But each trade will still possess the ability to disappoint. Each attempt will carry with it the potential to fail. The aspiring trader must learn to deal with this and must learn to act before he or she knows. Because by the time the trader knows, the opportunity is long gone." The authors include chapters on "the seven deadly sins of trading"; how to identify and kill your deadliest demons, and rules the master trader lives by. This book is required reading for all who intend to trade profitably.
Proceed with caution! ... Read more | |
| 35. The Smartest Guys In The Room: The Amazing Rise and Scandalous Fall of Enron by Bethany McLean, Peter Elkind | |
![]() | list price: $16.00
our price: $10.88 (price subject to change: see help) Asin: 1591840538 Catlog: Book (2004-09-28) Publisher: Portfolio Sales Rank: 8017 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Reviews (38)
While it focuses on the people and personalities directing Enron, the book very rightly points out that this Ponzi-Scheme of a company could never have existed if not for the complicity, corruption and willful ignorance of individuals and organizations who were supposed to act as checks and balances. Simply put, Ken Lay, Jeff Skilling & Andrew Fastow were able to bully, buy or dupe the following: 1. The Enron Board, who questioned almost nothing. Make no mistake, this is a horror story. So much loss and pain due to extremely bright folks with no moral compass! Throughout the book, I found myself asking "can an organization this unethical, cutthroat and STUPID have really existed?" I didn't know if I should be outraged or horribly depressed (BOTH!). If I had a critisim of the book, it would be that it should have contained an appendix that illustrated the financial position (on-balance sheet & total) to help readers fully comprehend the magnitude of what went on. I recommend this book to anyone who owns more than $10 in stock.
The authors rightly spend the vast majority of the book examining the personalities and circumstances that allowed the company to become what it was at the end of its life. Mix a potion that's one part hardscrabble Harvard MBAs, one part energy deregulation, and one part hysterical bull market, and you've got a financial molotov cocktail. Sadly, as we all know now, it was largely the little guy who paid the price for all the hubris of the players in this story, a fact that tends to get lost in the authors' painstaking recreation of the most complicated shell game in history. But the story of Enron's fallout could provide the material for a whole other book. In this one we get the tale of the players, people like Ken Lay, Jeff Skilling, Rebecca Mark and Andy Fastow, all filled with an equal mix of remarkable brilliance and fatal arrogance. All are indicted by these authors as rabid players in a game they made up themselves, deeming themselves beyond the petty world of rules and regulation. But coming in for equal excoriation is the system itself, the web of enablement and intimidation that allowed Andy Fastow to quietly hammer together the company's coffin in the form of a maze of phantom accounting entities designed to prop of the appearance of the corpse inside. The most unnerving theme the book treats indirectly is the effect of mass psychology--the way exceptional personalities distort and transform reality on a systemic scale. And it offers little in the way of how something like this could ever be prevented in the future. One word of warning for people not acquainted with basic finance: this is a complicated story, about erstwhile geniuses in the arcane use of financial products and regulatory loopholes. Though it's enjoyable even if one can't follow every detour down each accounting scheme, some knowledge of Wall Street and its workings seems necessary to understand the implications of the book overall. Given the fact that most experts didn't understand what went on here, the authors do their best to keep things as simple as possible, often using helpful metaphors and simple summations after a few pages of analysis, but they have no choice but to assume a level of sophistication among their readers. Which leads to one gripe. In "The Smartest Guys In the Room" not a single institution or individual player involved with Enron escapes the authors' finger-pointing notice, with but one exception. Where were the journalists in all this? Why did short-sellers have to be the ones to ask all the tough questions? Bethany Mclean should take understandable pride in being the first one to pry the door open on Enron's malfeasance, but she was just a little late. One would think that with the mass of financial journalists on CNBC, the Journal, the Times, etc., that just one would have bucked the collective cheering squad and dug deeper into what this supposedly invincible company was up to. But of course, this was the bull market. A time when everyone was exuberant when they should have been scared.
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