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| 61. On Target: How the World's Hottest Retailer Hit a Bullseye by LauraRowley, Laura Rowley | |
![]() | list price: $24.95
our price: $16.47 (price subject to change: see help) Asin: 0471250678 Catlog: Book (2003-03-14) Publisher: Wiley Sales Rank: 29360 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description "A retailing dynasty, spanning a century and four generations, and still a hot-shot winner: that makes fascinating reading. Throw in legendary names, bare-knuckle business battles, and the discount wars, and you have a textbook that reads like a novel. On Target is a winner itself." "An enlightening look at the history and culture of the Target Corporation, with compelling management lessons for all retailers." "On Target is the perfect book to read for inspiration on how to connect with theAmerican consumer. It is an insightful study of a successful corporation and what made it that way. The book will become the bible for a generation that wants to understand their own spending habits or tap into the culture of American retailing. Rowley artfully gets behind the business decisions that keep Targets products ahead of the curve and connecting emotionally with its customers. For anyone who considers themselves a creative, marketing or innovative thinker, this is a rich read indeed." Reviews (8)
It is good to know that in the future Wal-Mart will not be the only place in the world to shop. It is good to know that companies like Target will be there to challenge them even though they don't compete on the same level. The book is a fast and light read, great for vacations, plane rides, and other excursions. I highly recommend this book.
This book is a good overview, but at less than 200 pages only skims the surface of what makes Target. The author takes a very positive view, which may be entirely appropriate given the success of the company and the upstanding Dayton family. However, there were certainly challenges, mis-steps, and successes that went in to building the brand and the stores that could have gone much further in understanding the company. A must read for industry watchers, and an enjoyable read for customers or suppliers. Not the definitive analysis of what or who makes Target what it is.
Anyways, short (only 200+ pages), but current, book written in a rather dull way. Spotlights Target's generosity and caring but also casts light on the continued problems concerning under-paid overseas labor. Rent it from the library or buy it used. ... Read more | |
| 62. It's Not the Big That Eat the Small...It's the Fast That Eat the Slow: How to Use Speed as a Competitive Tool in Business by Jason Jennings, Laurence Haughton | |
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our price: $10.17 (price subject to change: see help) Asin: 0066620546 Catlog: Book (2002-04-01) Publisher: HarperBusiness Sales Rank: 197323 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Conventional wisdom once told us big companies are unbeatable... and eat smaller competitors for breakfast. Not anymore. These days It's Not the Big that Eat the Small... It's the FAST that Eat the Slow! Jason Jennings and Laurence Haughton discovered what separates today's icons of speed from everybody else. The results are in this sensational book... a national bestseller, translated all over the globe and universally praised. Would you like to make speed a competitive tool in your business? Here's your roadmap! Reviews (28)
Below please find some copy and paste for your reference. Speed, merely for the sake of moving fast, without a destination inmind, is haste. Eventually, out of control, speed will land you in big trouble. But imagine how many more races you would win if you had a big head start. Think about the advantage you would have if you knew what the future was going to look like and were able to spot trends before the competition. Consider the power of being able to think about things quickly and accurately, tackling in minutes the same big issues and questions the competition would be processing for weeks. pg 9 Question everything...all the time. If you want to hone your anticipatory skills, accept nothing. Question everything. Ask how and why of everything that's presented to you. pg 19 A fund manager's best year will likely be his or her first. He or she is without a need to defend the previous year's choices and is able to ruthlessly assess the viability and potential performance of holdings in the fund. Dr. Richard Geist, professor of psychiatry at the Harvard Medical School. pg 101 It's not the strongest nor most intelligent of the species that survive; it is the one most adaptable to change. Charles Darwin pg 111 When you refuse to abandon, bad things always seem to happen. p.s. The main book title is very interesting. I think if the author did add one more word "idiot" in the end, the impact will be even bigger.
In the Prologue, Jennings and Haughton explain that they "began with a blank canvas. No points to prove, no axes to grind, and no one to impress. We truly wanted to figure this 'speed thing' out and boil it down into easy-to-replicate tactics." They developed criteria for selecting the fastest companies and then focused on them: Charles Schwab, Clear Channel Communications, AOL, H&M, Hotmail, Telepizza, and Lend Lease. The book presents a number of real-life lessons from these high-speed companies and their full-throttle executives. The authors also provide "time-proven instructions on becoming faster than anyone else." The material is organized within four Parts: Fast Thinking, Fast Decisions, Get to Market Faster, and finally, Sustaining Speed. In their Epilogue, the authors observe that, early on in their research, they discovered that "truly fast companies that have demonstrated the ability to maintain momentum aren't naturally any faster than their slower-moving rivals. But they are smarter." What's the difference? The truly fast companies avoid, "blow up," or get past various "speed bumps," refusing to be delayed or prevented from getting to where they want to be. As I read this book, I began to think of an organization as a vehicle. As such, what are its requirements? First, a specific and appropriate destination. Next, a capable driver. Then, a sufficiently powerful engine and enough fuel to keep it running. Also, a transmission with different gears (including reverse), shock absorbers, and brakes. Gauges keep the driver fully informed of available fuel, oil pressure, speed, time, etc. Jennings and Haughton discuss "speed bumps" and could have just easily included a discussion of terrain and weather. A number of organizations -- S&Ls 15-20 years ago and dot coms more recently -- have failed because they could not cope with "rough roads" and "foul weather." In several instances, imprudent speed was a factor in their demise. I want to stress this point because Jennings and Haughton do not glorify speed per se. In certain situations, however, speed is the determinant insofar as success and failure are concerned. Rapid response to customers' needs, for example, or to a new business opportunity. To extend the vehicle metaphor, executives also need a multi-gear "transmission" as well as an accelerator and brakes...and the skill to use each as well as the wisdom to know when. Jennings and Haughton have a Snap! Crackle! and Pop! writing style which is eminently appropriate to the subject. They also have a delightful sense of humor which substantially increases the entertainment value of their work even as they focus on an especially serious subject: business competition in an age and at a time when it has never before been so intense and when prudent speed frequently determines the difference between organizational life or death. This is a brilliant achievement. Those who share my high regard for this book are urged to check out Jennings' Less Is More as well as Curt Coffman and Gabriel Gonzalez-Molina's Follow This Path.
The speed of business has increased, along with the speed of change. Today, and in the years ahead, the prizes will go to the companies that anticipate the trends, then move most quickly and wisely to put themselves in the right place at the right time. Those firms that allow any employee-at any level-to tie them to tradition or to get in the way of progress risk extinction. Given the title, we'd expect to find the secrets in the pages of this book. Readers will find quite a few tips, some great lessons, snappy writing, and valuable summary lists at the end of each chapter. There's a lot of good content here, but also some annoying redundancy. This well-organized book moves steadily and deliberately through a collection of strategies that stimulate thinking and action. A number of examples are offered to illustrate fast movement and not-fast-enough movement. Many of the anecdotes and case studies come from the same companies, which is both good and bad. We see deeper into these companies, but miss the opportunity to appreciate the strategies and actions of a wider range of organizations. Hearing about the same companies over and over again made me wonder if the authors had investigated any other examples. The sameness got old. Toward the end of the book, the reader may sense some repetition, as if the authors forgot they had mentioned these things or were looking for filler to complete the manuscript at the end of their writing process. I sensed some redundancy in the main body of the book, but as the manuscript drew to a close I almost lost interest because I was reading words I'd already read. There's a lot of good content in this volume, so I'll still recommend it. Look for the tips, the advice, and the strategies that will inspire you to make notes, turn down pages, and highlight various sections. While the book wasn't 100% for me, there are a lot of valuable and thought-provoking lessons in these pages. Many of the ideas and observations are sufficiently thought-provoking to stimulate change in the way you do things, particularly if you perceive yourself to be in a competitive environment. This review refers to the hardcover edition.
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| 63. e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy by Michel Robert, Bernard Racine, Robert Michel | |
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(price subject to change: see help) Asin: 0071371788 Catlog: Book (2000-12-13) Publisher: McGraw-Hill Trade Sales Rank: 527695 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Based on Robert's two decades of research and international consulting experience at more than 400 companies, the e-strategy model described comprises 10 e-drivers, corresponding to 10 key business strategies. These include: demand aggregation for obtaining better prices; build-to-order services that allow customers to configure products to their specifications; customer self-service; direct customer access for manufacturers; dynamic pricing; and others. Using many real-life examples, Robert describes how each e-driver works and how to combine them in a coherent strategy for making optimal use of today's most powerful strategic tool, the Internet. Reviews (7)
This book is filled with valuable and memorable information that will help any senior executive get a grip on the Internet and it's future implications. I don't think the author ever intented for "E-Strategy" to be the encyclopedia of the Internet - I think he did a marvelous job of taking a complex topic that most managers don't understand and putting it in our language and context. I wish more authors took that approach.
The central theme of the book is wrapped in three imperatives: (1) clarify your business strategy, (2) construct an "e-strategy", and (3) integrate the business and e-strategy. While the ideas and approach are straightforward and basic, the real gems are contained in the interviews with key executives who have creatively conceived of viable (and innovative) e-strategies and have successfully integrated them into their overall business strategy. In my opinion the most interesting interview was with Philip C. Kantz (CEO, TAB Products). TAB Products makes folders, labels and other commodity items. Not the sexy stuff of e-strategies, but that's exactly what this executive crafted and it transformed his entire business. Not surprisingly the creative part of the strategy was minor compared to the leadership abilities that were required to transform a vision into action and results. This interview alone summarizes the entire message of the book. Each of the other four interviews provides insights about the creative, leadership and technical challenges of devising and implementing an e-strategy. As you read this book don't be so quick to conclude that it is only stating the obvious. There are some wonderful ideas to be gleaned, inspiration and encouragement from executive interviews, and some subtle nuances in the authors' approach. The structure and message of the book puts e-strategy and the Internet into the familiar framework of business strategy 101. You'll benefit from the interviews, and will have a path marked with familiar landmarks towards implementing an e-strategy.
The obvious goal is to get you to use the consulting services, but still, there is solid information about re-thinking business models to accommodate the internet world. Perhaps the most important advice given is to make sure you have a clear business strategy to begin with, update that strategy to be pertinent in this information age, and formulate your Internet strategy to further your business goals. "The Internet is another vehicle to help a company deploy its business strategy. Unfortunately, because of its pervasiveness, the Internet cannot be ignored." There are several good pieces of information to use as you're thinking about your IT investment, such as: "Eighty-four percent of IT projects are late, over budget, or canceled. The cost to U.S. corporations is over $184 billion per year. Completed projects achieve only 60 percent of their objectives. Charts, drawings, and lists help to make clear the authors' intent. Plenty of white space makes the book easy to read (even on a bouncing aircraft!).
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| 64. Proven Strategies in Competitive Intelligence: Lessons from the Trenches by The Society of Competitive Intelligence Professionals | |
![]() | list price: $39.95
our price: $26.37 (price subject to change: see help) Asin: 0471401781 Catlog: Book (2001-02-15) Publisher: Wiley Sales Rank: 378057 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description How do companies like IBM, Xerox, Motorola, Procter & Gamble, and NutraSweet dominate the competitive situation in their markets year after year? Each of these market leaders relies on an effective, well-organized competitive intelligence (CI) strategy to help them outwit, outmaneuver, and outperform the competition at every turn. Proven Strategies in Competitive Intelligence presents the best thinking and most successful techniques from these and other leading firms on how medium- to large-sized companies can strategize and implement a competitive intelligence program across a wide range of business functions. Readers will learn the secrets of the best business intelligence operations as corporate CI leaders explain: Proven Strategies in Competitive Intelligence is an indispensable resource for any organization that wants to take the lead in its market, maximize performance, and keep the competition wondering, "How do they do that?" Reviews (2)
I was also amazed by how forthright some of the contributors were, expecially the description of the organizational CI structures at firms such as P&G, Xerox and IBM. I don't know why they're sharing this, but these descriptions are worth the price of the book. Not that you'd want to copy them exactly, but it's vital to know how others organize their efforts in this regard. And even the more "philosophical" contributions, include Robert Galvin's piece on CI at Motorola, were helpful. No, it's not a really "how to" book, but it does reveal just how important CI now is to companies in the know, and why others should get onboard.
For those people who read or have seen the CI Review, you'll recognize that these chapters first appeared as articles in that venue. Some of the chapters are now several years old, stale, and the individuals, departments or companies involved have undergone major shifts in their approaches to CI and to the topics of these articles. I should note that this doesn't mean that the information is invalid, indeed, it is helpful more often than not. However, "proven" strategies are enduring... some of the ones highlighted here were "practiced" for sure, but "proven" may be a bit of a marketing stretch. I'd still recommend this book to those individuals new to the field, and those who haven't accessed this material before in its other forms. ... Read more | |
| 65. Market Leadership Strategies for Service Companies by Craig Terrill, Arthur Middlebrooks | |
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our price: $26.37 (price subject to change: see help) Asin: 0844224413 Catlog: Book (1999-10-11) Publisher: McGraw-Hill Sales Rank: 241248 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description
Reviews (4)
Well, it has. Products and services are two different business animals, and these authors FINALLY call a spade a spade and then deal with the consequences. While many of the approaches between new product development and new service development are deceptively similar, the authors point to some key differences that substantially affect results. They answer questions like: When do you solicit customer input? How can reengineering save money but kill a service your company offers? Why are company new service brainstorming sessions ineffective? The answers seem intuitive - but only after you've read it. It also gives you some talking points about why "Being better" can trap your company as an also-ran. I winced during and after taking their survey. The part of reading this book that wasn't fun was realizing the work I needed to do in my company. The fun part was knowing I now have a map to get there. I found the book readable and useful, and I've already made changes based on its recommendations.
Terrill and Middlebrooks provide scores of frameworks and client examples that provide a literal How-To roadmap for anyone serious about growing their company -- in an extremely profitable way. I found especially insightful the authors perspectives on how to fill the financial growth gap that most companies find to be the most challenging part of their longer term strategy. From new product development to segmentation to positioning and branding to communications, Terrill and Middlebrooks basically give you an MBA in a book. I have to admit I have borrowed their concepts fairly liberally since I read this book as it serves only to provide my clients (as well as my company) with the best possible solutions to their growth challenges. Thanks guys for taking the seminal thinking that already exists in the services sector several steps further. Bravo!
Having spent the last 13 years in the services sector and constantly searching for new ways to serve my clients better, I finally found the book that teaches you how to "be the best that you can be." Middlebrooks and Terrill provide scores of frameworks and examples from their vast experiences to lead the reader from point a to point b. Borrowing lessons learned from Fortune 10 companies to $20 million business to business specialty companies, I truly felt like I received a second MBA--for a lot less money. The best insights I received from their book was tied to how to help my clients fill that strategic anomaly called the revenue and profit growth gap. This book helped me better understand not only how to help my clients (as well as my company)fill this gap but also the variety of approaches I have at my disposal to help them achieve their longer term plans. From new product development to segmentation to branding and positioning to communications, this book is definitely an invaluable resource and a definitive how-to guidebook. I am a better business leader and my clients will be better served as a result of reading this landmark book. Thanks guys for providing me with an incredible roadmap for future success.
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| 66. The GE Way Fieldbook: Jack Welch's Battle Plan for Corporate Revolution by RobertSlater | |
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our price: $16.47 (price subject to change: see help) Asin: 0071354816 Catlog: Book (1999-11-23) Publisher: McGraw-Hill Sales Rank: 138700 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Boardroom legend Jack Welch is widely regarded as one of the most effective CEOs in business history. Welch’s groundbreaking programs—including Six Sigma and Work-Out—along with his numerous strategies on business leadership have helped transform GE into the global benchmark for maximized productivity and labor efficiency. Now, The GE Way Fieldbook explains how you can implement the same programs that helped turn GE into a $100 billion juggernaut. Drawing from his unprecedented access to GE’s top-level corridors of power—including a never-before-published full-length interview with Jack Welch—veteran business author Robert Slater packs innovative strategies, easy-to-use diagnostic exercises, detailed questionnaires, and more into the most hands-on, applications-oriented book ever written on General Electric. Only in The GE Way Fieldbook will you find: The fieldbook has become one of today’s most popular, effective teaching tools—but never before has one focused on the inner workings and strategies of a specific company. Let The GE Way Fieldbook give you an inside look at the stunningly successful Jack Welch era at GE, provide the techniques and tools you need to focus every worker in your organization on progress and growth, and outline a strategic roadmap for implementing GE’s business practices—and removing the boundaries to success—within your own organization. Reviews (7)
The stuff about six sigma is not bad, although I'm not a big believer that you can problem-solve your way to excellence. It is possible to make entirely defect-free that which you should not be making at all. In short, skip this book. The ideas are nothing new, and in many cases wrong, and the tools and illustrations are too simplistic to be of value.
In this context, Robert Slater divides his book into two main sections. But, in this review, I only focus on the first section as follows. I. The GE Way: A Fieldbook for Corporate Revolution: In this section, he focuses on the different GE business strategies and initiatives within four learning modules. 1. The Leadership Module (Chapters 1-4): In this module, Slater explains: * five characteristics of best quality leaders described by Jack Welch in 1997. * key GE leadership ingredients-the four E:energy, energizer, edge, and execution-, and authentic leadership model of GE as refined views of Welch on leadership in 1999. * advices of GE's successful executives to GE's senior and middle-level executives all around the world: (1) Performance: Focus on current job performance..., (2) Expertise: Become proficient in one business/technical area..., (3) Ownership: Don't whine about your career..., (4) Challenge and Visibility: Take the hard job..., (5) Mentors/Supporters/Role Models: Broaden your base support..., (6) Global Experience/Cultural Breadth: Expose yourself and family to different cultures early..., * GE's assessment-360 degree feedback- and reward policy. 2. The Empowerment Module (Chapters 5-6): In this module, Slater explains: * Welch's Work-Out model and six basic objectives of this model: (1) reducing bureaucracy, (2) improving organizational processes, (3) empowering employees; reducing vertical boundaries, (4) breaking down intra-organizational walls, (5) developing formal alliances or informal relationships with customers, (6) developing other extra-organizational relationships. * how GE implements this Work-Out model. 3. The Organization Module (Chapters 7-10): In this module, by providing a series of questionnaires and other self-assessment exercises, Slater explains Welch's boundaryless organization strategy as the GE's emerging culture and the soul of GE's integrated diversity. 4. The Customer Module (Chapters 11-15): In this module, Slater presents a complete picture of GE's Six Sigma program, how it began, how it works, what impact it has had on the company, and what Jack Welch thinks about it. Welch argues that "Six Sigma is the most important management training thing we've ever had. It's better than going to Harvard Business School." I highly recommend this invaluable guide. ... Read more | |
| 67. Jackpot! Harrah's Winning Secrets for Customer Loyalty by Robert L.Shook | |
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our price: $16.97 (price subject to change: see help) Asin: 0471263230 Catlog: Book (2002-12-13) Publisher: Wiley Sales Rank: 98716 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description "Any gambler knows the importance of a trustworthy house, and Harrahs has certainly earned its reputation for integrity." Alan C. "Ace" Greenberg, Chairman, Bear Stearns "Jackpot is a fast read about a fascinating industry, packed with marketing and operational nuggets that every business leader should know." Sergio Zyman, Author, The End of Advertising As We Know It "In Jackpot, Robert Shook has adroitly described how Harrahs, under the leadership of Phil Satre and his team, have moved this company into the forefront of the gaming industry by implementing modern technology and initiatives without compromising the vision and culture of Bill Harrah." Frank Fahrenkopf, President, American Gaming Association Reviews (4)
Jackpot provides cutting-edge lessons and ideas that are being exposed for the first time in topics such as: marketing and customer loyalty, building market share, and preserving high integrity. Harrah's placed its chips on integrity and serving the customer. It's no wonder they are so successful.
D.Matthew Hayden | |
| 68. Many Unhappy Returns: One Man's Quest To Turn Around The Most Unpopular Organization In America by Charles O. Rossotti | |
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our price: $20.37 (price subject to change: see help) Asin: 1591394414 Catlog: Book (2005-04-08) Publisher: Harvard Business School Press Sales Rank: 98059 US | Canada | United Kingdom | Germany | France | Japan |
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Book Description No one believed the IRS could ever run like a twenty-first-century business. Until it did. When Charles O. Rossotti became Commissioner of the Internal Revenue Service in 1997, the agency had the largest customer base-and the lowest approval rating-of any institution in America. Mired in scandal, caught in a political maelstrom, and beset by profound management and technology problems, the IRS was widely dismissed as a hopelessly flawed enterprise. In Many Unhappy Returns, Rossotti-the first businessperson to head the IRS-recounts the remarkable story of his leadership and transformation of this much-maligned agency. In the glare of intense public scrutiny, he effected dramatic changes in the way the IRS did business-while it continued to collect $2 trillion in revenue. Through fascinating accounts of heated Congressional hearings, encounters with Washington bigwigs, frank exchanges with taxpayers and employees, and risky turnaround strategies, Rossotti serves up a colorful story of leadership and change against daunting odds.He also underscores why every honest taxpayer should demand reform in the broader U.S. tax system. Infused with keen wit and hard-won business wisdom, Many Unhappy Returns illuminates the perils and possibilities of leading large, complex organizations in a transparent world. | |
| 69. The Cycle of Leadership : How Great Leaders Teach Their Companies to Win by Noel M. Tichy, Nancy Cardwell | |
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our price: $18.33 (price subject to change: see help) Asin: 0066620562 Catlog: Book (2002-08) Publisher: HarperBusiness Sales Rank: 228919 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description In The Leadership Engine, Noel Tichy showed how great companies strive to create leaders at all levels of the organization, and how those leaders actively develop future generations of leaders. In this new book, he takes the theme further, showing how great companies and their leaders develop their business knowledge into "teachable points of view," spend a great portion of their time giving their learnings to others, sharing best practices, and how they in turn learn and receive business ideas/knowledge from the employees they are teaching. Calling this exchange a virtuous teaching cycle, Professor Tichy shows how business builders from Jack Welch at GE to Joe Liemandt at Trilogy create organizations that foster this knowledge exchange and how their efforts result in smarter, more agile companies, and winning results. Some of these ideas were showcased in Tichy's recent Harvard Business Review article entitled, "No Ordinary Boot Camp." Using examples from GE, Ford, Dell, Southwest Airlines and many others, Tichy presents and analyzes these principles in action and shows how managers can begin to transform their own businesses into teaching organizations and, consequently, better-performing companies. Reviews (4)
Unlike other authors who address many of the same issues, Tichy also includes a substantial Handbook (pages 285-394) which consists of ten Sections: The Teaching Organization, The Hand You have Been Dealt, Building Your Teachable Point of View, Pulling It All Together, Building a Team Timetable Point of View, Architecting the Leadership Pipeline, Scaling the Teaching Organization, Building Teaching into the DNA, Global Citizenship, and finally, Start the Journey. In the Handbook, Tichy explains provides decision-makers with with just about everything their need to know to design, implement, and then strengthen their own Teaching Organization, one within which the Virtuous Teaching Cycle sustains leadership development at all levels. In his Introduction to the Handbook, Tichy quotes a brief statement from Thomas Stewart's most recent book, The Wealth of Knowledge: "The knowledge economy stands on three pillars. The first: Knowledge has become what we buy, sell, and do. It is the most important factor of production. The second pillar is a mate, a corollary to the first: Knowledge assets -- that is, intellectual capital -- have become more important to companies than financial and physical assets. The third pillar is this: To prosper in this new economy and exploit these newly vital assets, we need new vocabularies, new management techniques, and new strategies. On these three pillars rest all the new economy's laws and its profits." Tichy includes this brief statement because it is directly relevant to his own objectives in The Cycle of Leadership but also because, unless and until an organizations has all three pillars (not one, not two but all three), it cannot survive major challenges which await them, many of which have yet to be revealed. That is to say, the Teaching Organization can only be built on the foundation they provide. "Winning leaders are teachers, and winning organizations do encourage and reward teaching. But there is more to it than that. Winning organizations are explicitly designed to be Teaching Organizations, with business processes, organizational structures, and day-to-day operating mechanisms all built to promote teaching." However, Tichy doesn't stop there. More importantly, the teaching that takes place is a distinctive kind of teaching. It is interactive, two-way, even multi-way. Throughout the organization, 'teachers' and 'students' at all levels teach and learn from each other, and their interactions create a Virtuous Teaching Cycle that keeps generating more learning, more teaching, and the creation of new knowledge." Those who share my high regard for this book are urged to check out Peter M. Senge's The Fifth Discipline: The Art and Practice of the Learning Organization (1990) and The Dance of Change: The Challenges of Sustaining Momentum in Learning Organizations (1999), William Isaacs' Dialogue and the Art of Thinking Together: A Pioneering Approach to Communicating in Business and in Life (1999), Carla O'Dell's If Only We Knew What We Know: The Transfer of Internal Knowledge and Best Practice (1998), and Thomas H. Davenport and Laurence Prusak's Working Knowledge: How Organizations Manage What They Know (1997).
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| 70. The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes by MargaretMark, Carol S. Pearson | |
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our price: $15.72 (price subject to change: see help) Asin: 0071364153 Catlog: Book (2001-01-16) Publisher: McGraw-Hill Sales Rank: 98220 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description
Reviews (7)
I was somewhat doubtful about their premise, I must admit. Archetypes are powerful and they sell, undoubtedly, but that's for books and movies. But marketing? Yet, books and movies are marketed and sometimes quite successfully. Steven King. Tom Clancy. Star Wars. So, perhaps interweaving some of Jung's ideas and marketing is not such a bad idea, after all. When I combined these very ancient concepts with some of the more modern strategies suggested in Michael levine's Guerrilla pR: Wired, I did see an impact. Perhaps, despite claims to the contrary, we should not look to the future for marketing success, but to the past, for ideas that have a proven track record as ageless and as timeless as our dreams.
One criticism I have is the book gets into a little too much detail about specific projects and study methods. This happens when the authors talk about clients they have worked with. I don't mean the book is one long advertisement for their marketing consultant services, it is not. You might appreciate how they relate a core group group of archetypes and how they relate to contemporary consumers. Such as Outlaw, Hero, etc. I found myself comparing these with what is generally called "demographics" and looking for possible fits, depending on the product or services sold. What I very much appreciate is their mention of those who "manage meaning" have a responsibility to act ethically and think through their advertising and marketing campaigns. Having worked in consumer products and now in advertising, I know this is often not the case. You'll get a lot out of this read.
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| 71. The Spirit to Serve Marriott's Way by Jw Marriott, Adrian Zackheim | |
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our price: $10.50 (price subject to change: see help) Asin: 0066621143 Catlog: Book (2001-01-01) Publisher: HarperCollins Publishers Sales Rank: 51217 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description Told in the words of J. W. Marriott, Jr., The Spirit to Serve distills years of hard-earned wisdom and experience into twelve timeless lessons that managers at any level can implement in their own business lives. ... Read moreReviews (8)
Without skipping any beat on chapters of glorious prose, ala TypicalBusinessBook, it shoots straight from the gut about the tenets of Marriott -- how with sheer determination it shot to the big league from a small cottage inn, the MBE leadership style of Marriott (the younger Marriott that is) who prefers to walk his troops instead of boardroom inertia, lessons in team building, the importance of listening to all the levels of the organization, codifying past experiences into business philosophies (not the usual "Best Practices" bromide that is bandied about in elite echelons of business) etc etc. In all respects, a hidden business gem of a book. Now the million (ok, 11) dollar question. You can imagine how I got my copy. So would I *buy* this book if I had to? For the basement price, and for the simple but compelling REAL WORLD lessons, most likely yes.
Mr. Marriott inspired me with the business tips contained in the book. I especially enjoyed reading about the checklists that Marriott Hotels uses in its business. I really like checklists too. Why invent the wheel everytime you want to do something? Why try to remember all of the steps needed to complete a task, such as making up a room at a Marriott Hotel? Why not just find out what works and put it on paper?! In this way, a business can create a standardized process that can be taught to its employees, instead of relying upon each individual's whim. This idea is also discussed in Michael Gerber's excellent book, The E Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It. I also enjoyed reading J. W. Marriott, Jr's criticisms of his father's way of making decisions (I also thought it was interesting that he was so negative with regard to his father, in a published book). Jr. said that his father fretted too much about decisions and basically drove himself crazy. Jr. says in this book that one should not try to make a perfect business decision. That involves too much angst and is a waste of time. One should gather the necessary information to make an informed decision as best as one can, then actually make the decision. The price of pefection is prohibitive. I hope you find this book as enjoyable and as inspiring as I did.
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| 72. How Organizations Learn : An Integrated Strategy for Building Learning Capability (Jossey Bass Business and Management Series) by AnthonyDiBella, Edwin C.Nevis | |
![]() | list price: $45.00
our price: $41.85 (price subject to change: see help) Asin: 0787911070 Catlog: Book (1997-09-26) Publisher: Jossey-Bass Sales Rank: 250914 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description ?How Organizations Learn gets to the practicalities and realities of organizational learning. This is not a fad; it's the outline of effectiveness for organzations of the future.? ?Parick Canavan, corporate vice president and director of global leadership & organization development, Motorola In this essential volume, authors DiBella and Nevis outline exactly what it means to be a learning organization. And they offer sound advice on how to increase the learning capabilties of your own company. Here you will discover a powerful array of tools and techniques for leveraging your organization's unique learning style, as well as a productive framework that will help your company learn more fully and adapt more quickly in today's volatile marketplace. A practical fusion of theory, original research, and real-world methodology, How Organizations Learn is the most comprehensive work to date concerning this all-important competitive advantage. Reviews (3)
The authors build on the work of giants in organizational development, but their approach is considerably more pragmatic, consistent with the movement of organizational theorists to link their work to practice. They describe the importance of involved leadership and provide examples of how that would look. They note the difficulty of linking specific outcomes to learning inputs, because of the time lags that exist. They note that "learning itself becomes transparent over time, and we fail to recognize what we have learned or accomplished" (DiBella & Nevis, 1998, p. 199). Another feature is the acknowledgment that leadership is not vested in a single individual but rather "is exhibited both vertically and horizontally throughout any organization" (p. 76), a view that is espoused by enlightened leadership writers and valued by employees around the world. They present organizational learning as a learning cycle, consistent with the beliefs of other theorists and practitioners. By using the learning cycle as a foundation, the authors set up a model of organizational learning as a continuous process, similar to continuous quality improvement processes or the widely recognized experiential learning model of David Kolb. The authors respond to an identified need for tools to measure organizational learning and offer a variety of methods by which organizations can be analyzed and improved. Their model is grounded in theory, but it offers tools for translating the theory into organizational practice. In addition to providing a meaningful model, describing organizational learning styles, and identifying facilitating factors (those factors that could be changed to enhance organizational learning capacity), the authors offer practical advice on how to enhance the factors that contribute to more productive organizational learning. The DiBella/Nevis model is the most concrete and complete of all of the organizational learning resources reviewed. Unlike most of the writings about organizational learning, there is a research base, a research tool, and guidance on planning organizational interventions. Their model makes sense with what we understand about learning. It also makes sense with what we know about the way organizations work. And helping organizations learn makes sense for individuals and society. Director of the Center for Learning, Northwestern Michigan College
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| 73. The Executive Guide to Strategic Planning (Jossey Bass Business and Management Series) by Patrick J.Below, George L.Morrisey, Betty L.Acomb | |
![]() | list price: $48.00
our price: $48.00 (price subject to change: see help) Asin: 155542032X Catlog: Book (1987-02-06) Publisher: Jossey-Bass Sales Rank: 75786 US | Canada | United Kingdom | Germany | France | Japan |
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| 74. Development and Social Change : A Global Perspective (Sociology for a New Century Series) by Philip McMichael | |
![]() | list price: $66.95
our price: $66.95 (price subject to change: see help) Asin: 0761986928 Catlog: Book (2000-02-15) Publisher: Pine Forge Press Sales Rank: 688880 Average Customer Review: US | Canada | United Kingdom | Germany | France | Japan |
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Book Description This new edition in the Sociology for a New Century Series is a wonderful supplement to any course in the undergraduate or beginning graduate curriculum that focuses on globalization. It is the first book published for undergraduates which presents a coherent explanation for how "globalization" took root in the public discourse and how "globalization" represents a shift away from "development" as a way to think about non-western societies. The book is full of case studies that help to make the intricacies of globalization concrete, meaningful, and clear to students. Reviews (3)
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